What Can You Do to Contact Your Debtors Over Social Media? Social media is really tempting for debt collectors who have a penchant for technology. As a matter of fact, social media bridges the gap …
How Video Could Solve Your Social Media Problems
How Video Could Solve Your Social Media Problems By now, you’re fully versed in the efficacy of video as a marketing medium and the ways in which it connects with the human brain. But do you know h…
LinkedIn Case Study: Creating Thought Leaders = Sales
LinkedIn Case Study: Creating Thought Leaders = Sales The Challenge National Bank of Canada (NBC), the sixth largest commercial bank in Canada, struggled with the ability to differentiate its whole…
LinkedIn Case Study: Training Company Closes Sales in 5 Days
LinkedIn Case Study: Training Company Closes Sales in 5 Days The Challenge New Horizons, an independent IT training company, realized its sales team was not utilizing social media to its full poten…
Are You Making Any of These Mistakes with Your Social Media Platforms?
Are You Making Any of These Mistakes with Your Social Media Platforms? Depending on whom you ask social media marketing could be simple or complex. While understanding people and the nuances of how…
Generate Email Leads from Social Media Platforms
Generate Email Leads from Social Media Platforms Email marketing, though an old book concept, is still considered to be one of the most successful lead-generating techniques. Your marketing actions…
Just How Much Is Too Much Sharing On The Internet?
Just How Much Is Too Much Sharing On The Internet? With the rise of social media, our information is much more readily available than it was before. But when is it too much? Why Do We Share So Much…
Protect Your Privacy on LinkedIn
Protect Your Privacy on LinkedIn Privacy & LinkedIn When it comes to LinkedIn privacy anyone connected on LinkedIn is able to search and find you. Since everyone can find you what should you po…
How Millennials Are Using Social Media To Change Car Buying
How Millennials Are Using Social Media To Change Car Buying A 2012 article titled ‘The Cheapest Generation’ established an urban myth that is still widely believed to this day; that millennials don…
How to Align Sales and Marketing for Successful Social Selling
How to Align Sales and Marketing for Successful Social Selling There has been a long-term tension between sales and marketing and almost 80% of the businesses out there don’t align their marketing …