How Users Are Expressing Opinions Through Emojis The rise of social media has prompted multiple revolutions in human communication around the globe. One of the most notable changes in our communica…
Risks Associated with Social Media Policies
Risks Associated with Social Media Policies Social media has become a huge part of modern life – Facebook now boasts over 2 billion active users worldwide. With the average person spending almost t…
Tips That Will Improve Your Social Media Presence
Tips That Will Improve Your Social Media Presence The last day of June is known around the digital world as Social Media Day. It was first celebrated 8 years ago thanks to an initiative from Mashab…
How Social Media Is Evolving as a Business Tool Beyond Marketing
How Social Media Is Evolving as a Business Tool Beyond Marketing Hundreds of millions of people log on to their favorite social media platforms each day. Instagram, for instance, sees over 800 mill…
Reaching Gen Z on Social Media – 9 Strategies That Work
Reaching Gen Z on Social Media – 9 Strategies That Work Sociologists are beginning to analyze Generation Z, that group born between 1995 and 2012. The group possesses a huge variety of demographic …
Microblogging in 2018: Why It Still Matters and Where (and How) to Do It
Microblogging in 2018: Why It Still Matters and Where (and How) to Do It The meteoric rise of Twitter has made microblogging the new norm. Millions of people engage in microblogging every day; many…
The Changing Face of Business: How Twitter Led the Phenomenon
Twitter Before and Now Remember when the only way businesses could reach their audiences was by running expensive ads, sending out mailings, or going door-to-door? The advent of social media has ba…
Data Analytics and Social Media Success
Data Analytics and Social Media Success Have you ever wished you could know what content and marketing strategies would be successful before even starting them? Data analytics won’t let you s…
How to Find Local Social Media Influencers to Promote Your Business
How to Find Local Social Media Influencers to Promote Your Business If you run a small business, you already know how important it is to build an online presence to reach your audience at a local l…
Are You Spending Too Much Time on the Wrong Social Platform?
Are You Spending Too Much Time on the Wrong Social Platform? If your business’s marketing strategy doesn’t include social media, you’re missing out on a lot of opportunities. However, determining w…