Linkedin: Sales + Marketing (book excerpt from How to Sell on LinkedIn) Aligning Sales & Marketing on LinkedIn: Historically, marketing would tell customers what they wanted and sales would te…
SEO Tips For Your LinkedIn Company Profile
LinkedIn: SEO Tips For Your Company Profile Why: Search Engine Optimization (SEO) doesn’t have to be difficult. There are several easy ways to manage a company page to drive engagement, boost traff…
How to Sell on LinkedIn: Across All Channels
How to Sell on LinkedIn: Across All Channels Why Reaching your customer where they want to be reached when they are ready to buy is critical to increasing sales. Social selling is a great way to do…
Curtailing Dirty Data
Curtailing Dirty Data Today, 67 percent of businesses rely on CRM data to segment and target customers and 64.8 percent of sales reps’ time is spent on non-revenue generated activities. Another rec…
What to Do If Your Verizon Account Was Hacked
What to Do If Your Verizon Account Was Hacked With the prevalence of cyber attacks growing every year, security is more important than ever. While we often hear about credit card fraud, password th…
FaceApp Has Access to Millions of People
1. FaceApp Has Access to Millions of People More than 100,000 million people have downloaded the app from Google Play. And FaceApp is now the top-ranked app on the iOS App Store in 121 countries, a…
Ethical Concerns About Using AI in Pharma
Ethical Concerns About Using AI in Pharma Artificial intelligence in pharma refers to the use of automated algorithms to perform medical tasks that traditionally rely on human intelligence. While t…
AI Transforms the Music Industry
1. AI Transforms the Music Industry “Every ten years something kills the music industry. If you want to know what’s next look at the tech world.” Artificial Intelligence never ce…
What is an Instagram Shadow-ban?
What is an Instagram Shadowban? Engagement, likes, comments are everything that Instagram users need to be popular, reach higher numbers of followers and flourish in the Instagram kingdom. But what…
How to Inspire Trust in Your New Startup
How to Inspire Trust in Your New Startup It’s extremely likely that your new business venture is going to need a website or app. Whatever you do, whatever the product or service, a web presence is …
Amazon Prime Day is Prime for Hackers
1. Amazon Prime Day is Prime for Hackers It’s Amazon Prime Day. So get your steals on that toaster and fidget spinner, and keep a watchful eye to ensure your personal information remains secure. Th…
Fin-techs Give Traditional Banks a Run for Their Money
Fin-techs Give Traditional Banks a Run for Their Money For small and medium enterprises (SMEs), securing loans through traditional banking procedures continues to be a challenge. Factors such as in…
Ideas to Create a Customer Experience Strategy
Ideas to Create a Customer Experience Strategy For a business to make its impact on the industry, it is important to keep close contact with its customers. Not just improving your products or updat…