How to be Overly Polite on LinkedIn Networking is a two-way street. After requesting or accepting a connection, reach out with a friendly, personalized message. Send a sincere compliment and…
4 Steps to Find Any Email Address on LinkedIn
4 Steps to Find Any Email Address on LinkedIn Some users on LinkedIn require you to know their email to connect with them. This can be frustrating when you have met someone or know someone and are …
4 Ways To Introduce People on LinkedIn
4 Ways To Introduce People on LinkedIn Why: Introducing the right people builds trust and positions you as a leader. How: Here’s the easiest way to introduce your LinkedIn contacts: Click your “Inb…
What is the LinkedIn Long Game
What is the LinkedIn Long Game Why: Playing the long game will result in more sales over time. How: As alluded to earlier, if you’re at a cocktail party and walked up to four people that were laugh…
LinkedIn: Re-Engineering the Cold Call
LinkedIn: Re-Engineering the Cold Call Why: 90% of decision makers say they don’t respond to cold outreach, while conversely 80% of warm introductions generate a sale. How: Leverage your network on…
Linkedin: Why Face-To-Face Communication Cannot Be Replaced
Linkedin: Why Face-To-Face Communication Cannot Be Replaced 93% of communication is non-verbal. If you are spending all your time communicating via a screen, you are doing yourself a tremendous dis…
Linkedin: Why Sales + Marketing = Deadly Combo
Linkedin: Sales + Marketing (book excerpt from How to Sell on LinkedIn) Aligning Sales & Marketing on LinkedIn: Historically, marketing would tell customers what they wanted and sales would te…
SEO Tips For Your LinkedIn Company Profile
LinkedIn: SEO Tips For Your Company Profile Why: Search Engine Optimization (SEO) doesn’t have to be difficult. There are several easy ways to manage a company page to drive engagement, boost traff…
How to Sell on LinkedIn: Across All Channels
How to Sell on LinkedIn: Across All Channels Why Reaching your customer where they want to be reached when they are ready to buy is critical to increasing sales. Social selling is a great way to do…
The 4 Commandments of Social Selling
The 4 Commandments of Social Selling 78% of social sellers outsell peers that don’t use social media.[i] Whether you are a LinkedIn Newbie or a Pro, you always need to start and continually revisit…