Alexa Goes to College

1. Alexa Goes to College  Just west of downtown St. Louis, a stone’s throw from the Gateway Arch, sits St. Louis University. Founded in 1818, this private, Catholic university is steeped in t…

4 Ways to Become a YouTube Expert

I have had the opportunity to become an expert in YouTube SEO. It was almost accidental. In fact, I was shy about admitting it. There is a snippet of my story in the Resource #2 section below. It w…


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