3 Key Considerations for Social Media Success The landscape of social media is rapidly changing; it’s more important for businesses to match the pace to ensure their strategy is up to date. Also, s…
Benefits of Using Social Media in Market Plan
Benefits of Using Social Media in Market Plan You may be starting a business and don’t know how to get your brand out there or where to start on the marketing journey. It is important to supply you…
Facebook Plans to Create New Oversight Board
Facebook Plans to Create New Oversight Board Facebook has decided to create an independent board of overseers to create new regulations and decisions about Facebook’s policies and content. After re…
Expectation Vs. Reality: Facebook’s Libra
Expectation Vs. Reality: Facebook’s Libra “TechFin” hasn’t yet become a commonly discussed term in the mainstream media. The terminology, first coined by Alibaba’s Jack Ma, has a broad meaning, but…
Going Beyond Engagement Baiting On Facebook
Going Beyond Engagement Baiting On Facebook Despite what the user numbers suggest, Facebook is witnessing a slowdown in recent years. According to one study, the engagement on Facebook Pages has dr…
India to Land Spacecraft on the Moon
India to Land Spacecraft on the Moon This afternoon, September 6th, India will attempt a significant first for the nation: landing a vehicle intact on the surface of the Moon. If successful, India …
Musk’s Holiday Inn Stay & Tesla China Tax Break
Musk’s Holiday Inn Stay & Tesla China Tax Break Hotel, motel, Holiday iiiinnn. During a visit last week to China, Tesla CEO Elon Musk won a tax exemption for the electric-car maker and drew pra…
Social Media: The Best Marketing Tactics
Social Media: The Best Marketing Tactics With the advent of home computers in the 80s, social media exploded onto screens in 1997. That’s when a site called Six Degrees created an environment…
5 Tips to Improve Your Retargeting Campaigns
5 Tips to Improve Your Retargeting Campaigns Did you know that just a measly 2% of first-visit traffic converts to a sale? If marketers relied on this touchpoint alone, a lot of business owners wou…
How Psychology Can Help You on Social Media
How Psychology Can Help You on Social Media Why do people love scrolling through Instagram? Liking stuff on Facebook? Pinning things on their Pinterest boards? There’s a reason behind every trend w…