How to Produce More Effective Content in 2018 | Blogging Tools
Over 2 million blog posts are written every day. That is the volume of competition that your blog posts are up against. In order to get your blog noticed, you need to publish high-quality blog posts on a frequent basis.
While many bloggers are adept at creating high-quality content, few of them are acquainted with the skills required to make the content popular.
Here are 7 blogging tools that can help you create and market blog content efficiently and effectively.
1. Plagiarism Check
With more volumes of content being produced, plagiarism has become a serious issue. Even if you don’t intend to copy content, the content that you produce may end up similar to someone else’s. To stay on the safe side and avoid severe penalties, such as lower rankings or a tarnished reputation, use a tool to run plagiarism checks before you publish blog posts. This is a good option for businesses that mass-produce blog content. Grammarly.com has a great plagiarism checking tool you can use.
Facebook alone produces about 4 petabytes of content on a daily basis. If you want your blog posts to get noticed and attract substantial referral traffic from social media platforms, you need an elaborate social media marketing plan. And remember, the more extensive your marketing plan is, the more exposure your blog is likely to get.
DrumUp is a social media management tool that you can use to build out extensive blog marketing templates, by scheduling content in advance. The tool lets you create and save multiple versions of social media posts in “content libraries” from which you can have automated publishing queues.
Keyword research is a critical part of improving blog SEO and referral traffic. The better your keyword research is, the more blog traffic you are likely to get. The only major SEO roadblock is that some keyword research tools are expensive and complicated to use.
Kparser is a free and reliable keyword research tool that you can use to find high-potential keywords to improve your SEO. The tool also displays search volumes, so you can judge which keywords are worth going after and which ones are impossible to achieve.
4. Viral Content Bee
Building an active and engaged community around your blog is an important part of growing your authority on the internet. However, it’s not easy to build a loyal blog audience because people have short attention spans and access to the world in the palms of their hands. Getting people to choose your blog to read and share isn’t easy.
Viral Content Bee is a tool that has a community of users whom you can rely on for blog sharing. On the tool, you can set up “projects” containing the blog posts that you want shared. Each time you share someone’s post, you earn “sharing currency” which in turn allows people to share your posts.
Research has an important role to play in blog marketing. You need to be aware of the trends in your industry to be able to create trending posts. While you could do this research manually, a content research tool can simplify the process.
BuzzSumo is a content research tool that you can use to find the most popular posts related to any topic and the websites that have linked to them. BuzzSumo’s results include not only information of backlinks to any blog post but also social media shares to the same blog posts.
6. Majestic Alerts
While post-event content research is important, real-time research is even more important in today’s world. If you can track articles that are earning links right now, you can discern a positive trend to apply to your upcoming blog posts.
Majestic Alerts is a content research tool that works real-time, alerting you via email each time someone links to one of your articles. Using these notifications, you can measure the success of your blog posts real-time and gain insights to apply to future posts.
Social media sharing is one of the easiest ways to make a blog post popular because it is cost-effective and easy to execute. If you want to earn social media shares, you need high-quality content that people want to share and an app that enables easy social media sharing.
SumoMe is a social media counter that doubles-up as a social media share plugin. The tool not only allows people to share your blog posts, but also displays the number of shares you already have for each post, which further motivates more people to share your posts.