How to Successfully Rebrand on Social Media For all the permanence offered by the internet, one thing is certain: nothing lasts forever. Audience interests change, engagement falters, brands that w…
How to Build a More Connected Social Community
How to Build a More Connected Social Community Want to know the real secret to grow sales and boost customer retention? Many like to complicate the answer by saying that it is a mix of many factors…
What Ad Blockers Mean for Your Business
What Ad Blockers Mean for Your Business Ads have plagued internet users since the 1990s but ad blockers have only recently seen widespread adoption. According to a survey published by portfolio web…
Best Tactics to Generate B2B Leads Online
Best Tactics to Generate B2B Leads Online It is common knowledge among businesses that it is difficult to make a sale if your prospect has no prior knowledge or interest in what you’re offering. Th…
Six Trends to Follow to Keep Your Brand Relevant
Six Trends to Follow to Keep Your Brand Relevant You love your brand. Weeks, months and years of researching your audience and working with your marketing team has brought it to a point that makes …
Debt vs. Equity: The Balancing Game
Debt vs. Equity: The Balancing Game Is it better to fund your business with debt or equity? As it’s often the case in a world of trade-offs, the answer lies somewhere in the middle. Nobel Pri…
5 Ways to Use Storytelling to Enhance Brand Marketing
5 Ways to Use Storytelling to Enhance Brand Marketing Today’s customer cares about the companies they invest in. Price and quality will always be crucial, but your story matters now more than ever …
AI And Big Data Set To Transform Banking In 2019
AI And Big Data Set To Transform Banking In 2019 Does your bank help you reflect on spending habits and help you make wiser decisions? Did it detect that it wasn’t you who made that last purchase? …
12 Steps to Take Before Starting an Online Business
12 Steps to Take Before Starting an Online Business Anyone can become a groundbreaking entrepreneur. Education, financial backing or even experience do not need to be defining factors in business s…
Top 5 Areas to Outsource for Startups
Top 5 Areas Your Startup Must Outsource Why do so many startups fail? According to Failory, around 90% of startups fail sooner or later. The causes of failure are numerous ranging from incompetence…