8 Must-Have Apps for The Ambitious Digital Marketer With 80-90% of mobile minutes spent on apps, it’s safe to say that mobile apps offer significant value and appeal. But as we know, apps are not j…
The Rise of Emoji Use in Social Media Marketing
Back in the 1990s, when instant and text messaging were in their early days, emoticons were used to convey some basic emotions such as a wink or a smile. Their primary role was to help people decod…
How to Become a Web Designer
How to Become a Web Designer Starting web design business doesn’t have to be an impossible dream. By harnessing your natural ability to design attractive websites, you can secure a position a…
How Brands Can Successfully Leverage Facebook Live
How Brands Can Successfully Leverage Facebook Live Video content is like a hurricane running over anything in its path. “People watch more than 100 million hours of video each day” – Simple Measure…
Digital Marketing Trends That Are Transforming Businesses
Native advertising and marketing budgets are increasingly being replaced with digital marketing strategies with the advent of modern-day gadgets and increasing internet connectivity. Here are some …
How to Choose Web Hosting for Your Social Networking Site
How to Choose Web Hosting for Your Social Networking Site Social media can be one of the most attractive features of a well-designed web site. Aside from the ability to share articles and other con…
7 Ways to Market a Brand for Your eCommerce Store
7 Ways to Market a Brand for Your eCommerce Store If you are thinking to open an eCommerce store, then make it a point that without in-depth research, your journey is not going to be an easy one. Y…
4 Benefits of Augmented Reality for your Brand
4 Benefits of Augmented Reality for your Brand Let’s start with the basics. What is augmented reality: an enhanced version of reality created by the use of technology to overlay digital infor…
Top 10 Digital Marketing Trends You Cannot Afford To Miss in 2017
Top 10 Digital Marketing Trends You Cannot Afford To Miss in 2017 Consumers are smarter now! They can sense an advertisement from a distance now, and this is why marketers need to be cautious and i…
Closing The Gender Gap In Digital Marketing
Closing The Gender Gap In Digital Marketing Despite the strides that women have made in the business world there’s still quite a large gender gap especially in the digital marketing field. Mo…