Current Trends in Digital Marketing Digital marketing continues to evolve at a rapid pace with the assistance of automation to analyze and predict market trends and sales. Technology provides more …
5 Tips to Improve Your Retargeting Campaigns
5 Tips to Improve Your Retargeting Campaigns Did you know that just a measly 2% of first-visit traffic converts to a sale? If marketers relied on this touchpoint alone, a lot of business owners wou…
Engagement Lessons in Video Marketing
Engagement Lessons on Video Marketing With the rise of social media, video marketing has gained enormous popularity. There’s no doubt that video marketing is making a splash and is helping to drive…
What Ad Blockers Mean for Your Business
What Ad Blockers Mean for Your Business Ads have plagued internet users since the 1990s but ad blockers have only recently seen widespread adoption. According to a survey published by portfolio web…
The 5 Best YouTube Headers from Influencers
The 5 Best YouTube Headers from Influencers YouTube is typically the first platform that comes to mind when someone thinks ‘video’. From funny clips, movie trailers, news, food vlogs to…
Best Tactics to Generate B2B Leads Online
Best Tactics to Generate B2B Leads Online It is common knowledge among businesses that it is difficult to make a sale if your prospect has no prior knowledge or interest in what you’re offering. Th…
How to Effectively Target Your Audience on Social Media
How to Effectively Target Your Audience on Social Media Social media is one of the most effective digital marketing tools available. It has transformed the way in which we communicate and is a driv…
Six Trends to Follow to Keep Your Brand Relevant
Six Trends to Follow to Keep Your Brand Relevant You love your brand. Weeks, months and years of researching your audience and working with your marketing team has brought it to a point that makes …
Four Top Digital Marketing Trends Set to Grow in 2019
Four Top Digital Marketing Trends Set to Grow in 2019 The world of marketing is a fickle, ever-changing beast. Indeed, much like world news unleashing its fair share of surprises, digital marketing…
What is The Future of Digital Marketing [Infographic]?
What is The Future of Digital Marketing? The internet has changed a lot of things. It has affected education, finance, entertainment and the way people interact with others. Since it started, it ha…