Why Let’s face it—not everyone is as responsive on LinkedIn as you are. Never fear, there is a secret way to get the email addresses of any of your LinkedIn connections. How Go to: https://www.link…
6 Steps To Requesting LinkedIn Recommendations
Why: 93% of purchase decisions are influenced by social media recommendations.[i] Recommendations matter—especially on LinkedIn. High-quality recommendations boost your digital reputation and are s…
LinkedIn Case Study: Investment Banking Services Increase New Investor Sign-Ups 1,205%
Challenge: Seed Equity is a broker dealer specializing in providing investment banking services to startup companies who need to get the word out about investment opportunities to key audiences. Ac…
LinkedIn Case Study: LinkedIn Drinks Its Own Champagne
Challenge: LinkedIn needed to alert members of LinkedIn’s Premium solutions and increase its number of subscribers. Action: LinkedIn used its InMail product to promote their Premium Solutions by ta…
The 4 Commandments of Social Selling
Why: 78% of social sellers outsell peers that don’t use social media.[i] Whether you are a LinkedIn Newbie or Pro, you always need to start and continually revisit the basics and your baseline. How…
Navigating the LinkedIn Boss Button
Why: LinkedIn’s default settings will automatically share your activity updates with your connections. Activity updates include listing a new job, new skill or a change in your location, etc. While…
How To: LinkedIn Profile Picture and Banner
Why: You are 11 times more likely to have your profile viewed if you have a profile picture.[i] It validates who you are, because there may be others who share your same name. LinkedIn conducted an…
Creating a 100% Complete & Compelling Profile on LinkedIn
Why: According to LinkedIn, members with completed profiles receive 40% more business opportunities. A LinkedIn profile is your resume, life story and most importantly, your personal brand. Wouldn&…
How to Make A Killer LinkedIn Summary
Why: Your summary is one of the first things people see and read about you on LinkedIn. It’s part of your first (online) impression and it’s a big deal. When it comes to business, there are no long…
LinkedIn Case Studies: Building Interest for a Non-Profit
Challenge: Meg Harris struggled to find amenities and resources that would allow her daughter, whom suffers from a neurological disease, to travel the world without restrictions. Action: She starte…