How to Use Promote to Grow Your TikTok Channel: A Blog About How to Use Promote
TikTok is a social media platform just like Facebook, Instagram, and others but it only allows you to shoot and post videos. Besides that, you can also broadcast live videos and exchange messages with your followers. This platform has rapidly increased its traffic and is expanding speedily in several countries. For both individuals and companies, demand is increasing day by day to promote their brands and profiles. Not only are there users registered on this platform but 800 million people are active in a day on TikTok.
It’s such an attractive app and keeps people engaged for almost 13 minutes per person a day. 800 million are those people that are truly active and impressive. Bots, abandoned accounts, and dead souls are not included in this figure. Not in a day but the number of users on TikTok is increasing every hour. It’s full of how-to tutorials, recipe videos, behind-the-scenes, short stories, videos on trend, and other fun videos. That doesn’t mean that it’s a platform for fun purposes only, you can grow your brand and increase its marketing with this platform. Several platforms have already got a lot of fame and developed rapidly through this app. You can easily connect with your customers by creating authentic video content. It’s not like other platforms, you need to be creative and fun-loving. Posting ads on TikTok is a quite simple and cost-effective method. Also, your ads will reach your targeted audience seamlessly without costing extra money.
What is Promoted on TikTok?
Promote is available on TikTok which helps you to reach a maximum audience and to grow your community on TikTok by creating engaging videos. It’s a great way to get more traffic on your website and convert them into sales. This can happen easily by converting your organic video into an ad without any effort. Start posting fun and engaging video content, gain more followers and drive this traffic of followers to your website. Promote campaigns will help you to understand what type of audience understands your content better and how well your video performed to reach your goal. This will help to run better campaigns in the future by creating content that is relevant to your audience and keeps them engaged. Relevancy is the key no matter where you work, same is there on TikTok you have to post content that is relevant to your audience and their interest lies in it.
How to Access Promote?
You can access Promote on TikTok in easy ways, first, you need to select the video with whom you want to increase the audience. Then from your video settings click on ‘Promote’ or you can go on ‘settings and privacy and then select ‘Business suite’. There you’ll find the Promote button. These are two easy methods to access ‘Promote’ on TikTok without any hassle.
How Promote Works on TikTok?
Using Promote on your videos will help you achieve your targeted audience and sales goal in less time. If you are confused about how promotion works and how you can use it on your videos to get extra traffic. Here is the process given below for your ease:
It’s not necessary to apply ‘Promote’ on any specific video, you can choose any of your videos from your TikTok account. Choosing the best among the rest would be a better option as you’ll be able to reach more audiences easily with your best-performing organic videos.
To start your ‘Promote’ campaign you have to set a goal whether you want to increase views on your account. Or you need to get more followers and website visits through TikTok. Setting up your promotion comes with all points including a selection of the audience to whom you want to reach your video. Set the length of time that is needed to run this promotion and the budget of your Promote campaign.
Check the progress of your campaign. After the approval of the promotion, you can analyze how your videos are performing. How many individuals did it reach and how did people react to it? Was it really helpful for the growth of your business?
Create videos that provide complete information about your brand and then use the ‘Promote’ campaign on it. Adding promotion to your organic video will help you increase your following list and hence this will produce interest in the audience about your business. Meeting your desired business goal on TikTok has become a fun and easy process. One thing that you need to consider while creating a business account or personal account on TikTok business is that your age must be 18 years old or above.
Although some brands accidentally got their fame through TikTok by luck, others have to work on it. Don’t worry if you are one of those who still haven’t gotten enough recognition on this platform. You can build the success of the brand and run marketing strategy for your business and many more with TikTok influencer marketing. People follow different techniques to grow, some look for ways for their brand awareness while some look to buy TikTok likes to build engaging communities. You first need to put your brand and think about what strategy will work best on it. Build a goal and work according to it. Whether you want to sell or buy products on the marketplace of TikTok or you want to provide customer service.
Three different types of marketing strategies are used on TikTok:
- Creating Your TikToks
- TikTok Influencer Marketing
- TikTok Advertising
You can create a TikTok personal account and a TikTok business account according to your needs. Whether you are looking to build your audience or increase your follow list, it’s a great platform to accomplish your goal with fun and engaging content. You just need to learn about managing your TikTok presence and schedule the best time for your content to get maximum engagement. You can easily measure your success on TikTok, schedule and review your posts using different tools.
