How to Pick a Winner for Social Media Giveaways: You to Gift
An interactive social media is key to growing engagement and followers. Some of the most successful businesses and influencers do this through giveaways. Social media giveaways are quick, easy, and can be done on multiple platforms. Through You to Gift, this process is made even easier by allowing you to choose your giveaway platform, perform the giveaway according to your customization, and print an Excel file with the results.
First, to perform a giveaway, create a giveaway post or video that will clearly explain the rules and the giveaway prize. Prizes can include personal brand items, business products, or events/activities. Make sure your prize is appealing to your audience and makes sense for your brand. When making rules for a giveaway, it’s important to aim for as much engagement as possible. For example, the requirements to be entered into the giveaway could be to follow or subscribe, comment, and like the giveaway post. Don’t forget to give your audience a deadline so they can expect when the giveaway ends and when winners will be announced. You to Gift gives guidance and formats for multiple social media platforms.
Instagram giveaways are the most popular and can be done in multiple different ways. Through You to Gift, select the option for an Instagram giveaway. Once you select this, you have the option of choosing the winner through the engagement on your giveaway post or through your list of followers.
If you choose to pick an instagram winner based on likes and comments on your giveaway post, there are multiple database collection options. First, enter your Instagram username or link to your giveaway post. This is where you enter your rules for the giveaway whether that be following, liking, and/or commenting on your post.
Then, you will pick the number of winners you want and launch the randomizer. You will be redirected to a payment page while You to Gift automatically chooses a winner based on your customizations. You can even download a picture of the winner’s profile picture to post on Instagram.
The process is similar if you choose to find a winner through your list of followers. Simply click on that selection in the beginning, and enter how many winners you want. The system will automatically show you payment options, draw names from your following and choose a winner. This winner’s profile picture can be downloaded as well.
For both options, You to Gift provides an Excel sheet with the list of participants and winner(s). This ensures a fair and organized giveaway.
YouTube giveaways are unique because the information is shared through video. When doing a Youtube giveaway, it’s important to mention the giveaway in your video title and bio to ensure that your audience is familiar with the giveaway.
On You to Gift, select “Pick a YouTube Winner”. It will then ask for a link to your giveaway video on your public account.
Similarly to Instagram, you then enter your giveaway rules. In this case, a winner can be chosen through all comments + channel subscription or unique comments + channel subscription. Make sure to also indicate how many winners you want as well.
You will be redirected to payment while the data processes. Afterward, the winner/winners will be displayed with their profile picture and username. This information can be downloaded to publish on your social media profiles. Similarly, an Excel file with the participant and winner information can be downloaded as well.
Manual Giveaway Generators
Would you prefer to enter your giveaway information manually? You to Gift offers options for this as well through their random number generator and random name generator.
For the name generator, you can manually enter a list of names, usernames, phone numbers, etc. For even more ease, you can simply upload an Excel or CSV file where a winner will be chosen based on that list. You can generate as many winners as you’d like, and select “no duplicates” if there’s more than one winner.
For the random number generator, enter your minimum number and your maximum number of participants, and a winner will be generated between those amounts. This generator is especially simple to use, especially with a numbered list of participants, because the setup is quick and easy.
Both the random name generator and random number generator are free of charge.
Giveaways are fun, fast, and the perfect way to increase engagement across social media. Through You to Gift, giveaways are made easy. With clear instructions and advice, you’re able to run your giveaway according to your rules and customizations. Those working to connect with their audience and build their brand should use giveaways and You to Gift to make it happen.
This article has been published in accordance with Socialnomics’ disclosure policy.