Yes, You Can Sell SEO Services Is your marketing company struggling because you can’t offer your clients the SEO services they need? Do you have an opportunity to expand your SEO offerings or take …
15 PPC Tools to Improve Your Quality Score
15 PPC Tools to Improve Your Quality Score In 2000, Google launched the first-ever search engine advertising platform named Google AdWords (now called Google Ads), transforming search engine market…
How to Interpret PPC Data Correctly (Even If You Have Never Studied Statistics)
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How to Set-Up Actionable Paid Campaigns for Search Engine Marketing
How to Set-Up Actionable Paid Campaigns for Search Engine Marketing Pay Per Click (PPC) and Search Engine Marketing (SEM) are powerful digital marketing channels that are interconnected thoroughly.…
PPC Advertising: Basic Strategies for Effective Business Growth
PPC Advertising: Basic Strategies for Effective Business Growth Pay per click advertising is a trend that has been around for a few years now, and judging by the way people are actually getting inf…
SEO/PPC: Choosing the Right Fit for Your Business
When it comes to increasing traffic to your website, you have two choices: Pay-Per-Click (PPC) advertising; or Search Engine Optimization (SEO). You don’t necessarily have to choose between the two…
The Most Effective Social Media Advertising Strategies for Content Marketers
You will agree with me that the recent changes that happened to the search results pages of the biggest search engine – Google – have beclouded content organically. This effect is more on the compe…