How Big Data Prevents Fraud Across Industries No matter the industry, fraud is a constant threat. Some industries are more closely associated with fraud — like insurance — but all industries can be…
Sales Enablement: No Lead Left Behind
Sales Enablement: No Lead Left Behind A high-performance content funnel attracts your target audience, helps provide key data and audience metrics, and more importantly, doesn’t let them slip away …
6 Ways to Get More ROI From Instagram Ads
6 Ways to Get More ROI From Instagram Ads Advertising is essential for growing a business, and many business owners are using Instagram advertising to do the job. As the fastest-growing and the sec…
The Pros and Cons of Offshoring
The Pros and Cons of Offshoring In case you’re a business owner looking for ways to boost your profits, you should definitely consider offshoring. This is an activity that involves the relocation o…
3 Keyword Research Tools: Content Creation
3 Keyword Research Tools: Content Creation Your blog posts will be more effective if you have a data-backed method of analyzing keywords surrounding your topic. Keyword research tools help you gaug…
New Ways Gyms are Connecting with Members
New Ways Gyms are Connecting with Members For many people, hitting the gym is a satisfying ritual. They go before or after work to de-stress, get fit, and sweat it out. For others, it’s just about …
Common Misconceptions in Digital Marketing
Common Misconceptions in Digital Marketing Marketing isn’t for everyone, but thanks to digital marketing, its message reaches almost all. The ease of using digital marketing strategies may tempt m…
Re-purpose Social to Hire Local
Re-purpose Social to Hire Local Social media remains a wide-open frontier these days, with 3.2 billion users — 42% of the global population — logging in to peruse content and converse w…
How Businesses Benefit From Social Media
How Businesses Benefit From Social Media Don’t be one of those well-known companies that ruined their reputation with one social media campaign. Pepsi’s anti-Black Lives Matter commercial went vira…
Is FICO Under Threat of Fintech Disruption?
Is FICO Under Threat of Fintech Disruption? Credit scoring is one of the pillars of responsible consumer finance. Without understanding the creditworthiness of a person, predicting the chance of de…