The Right Strategies for Social Media Success Over the past few years, businesses have been investing greater time, money and resources for better online marketing outcomes. It is expected that in …
Common Misconceptions in Digital Marketing
Common Misconceptions in Digital Marketing Marketing isn’t for everyone, but thanks to digital marketing, its message reaches almost all. The ease of using digital marketing strategies may tempt m…
5 Tips to Improve Your Retargeting Campaigns
5 Tips to Improve Your Retargeting Campaigns Did you know that just a measly 2% of first-visit traffic converts to a sale? If marketers relied on this touchpoint alone, a lot of business owners wou…
How to Launch Your Mobile App on Social Media
How to Launch Your Mobile App on Social Media There is a good reason why a growing number of startups are going mobile-first. According to the most recent statistics, mobile users are expected to c…
Social Media for Business: How to Bring In New Clients
Social Media for Business: How to Bring In New Clients Social media is a fickle friend. Some days you do really well, engagement is high, and people are loving your post. Then other days it feels l…
How to Boost Conversions by Combining Search & Social
How to Boost Conversions by Combining Search & Social Learning how to properly intersect your search and social media campaigns is a crucial marketing strategy, especially for businesses in the…
5 Ways to Use Psychology to Boost Your Social Media Strategy
5 Ways to Use Psychology to Boost Your Social Media Strategy Social media is one of the main channels for customer engagement. However, just because a post or a picture is published on social media…
Implementing a Successful Social Media Strategy
Implementing a Successful Social Media Strategy Social media campaigns are part of a raft of digital marketing tools that can be used to help promote companies, products and services. Using social …
Targeting Troubles: Who’s Your Real Customer?
Targeting Troubles: Who’s Your Real Customer? So you’ve revamped your content or branding, and maybe you’ve seen a boost in traffic to your site but it isn’t showing in your bottom line. Often, mak…
How To Perfect Your Social Media Strategy To Engage More Users?
What is it that every marketer loves yet dreads at the same time? Social media of course. It is true that most companies would be dead without the subtle nudge of social media marketing. They are r…