7 Inbound Marketing Strategies To Get 10X More Leads Inbound marketing is a technique that uses content marketing, social media, SEO, and branding to attract new customers to your business and grow…
Reporting and Measuring Inbound Marketing ROI: A Short Guide
Still, the practice is often played down and misinterpreted. This is particularly true when it comes to the hugely popular key performance indicator ROI (Return on Investment). Just look at this ar…
The Rise of Emoji Use in Social Media Marketing
Back in the 1990s, when instant and text messaging were in their early days, emoticons were used to convey some basic emotions such as a wink or a smile. Their primary role was to help people decod…
Significance of Buyer Personas in Inbound Marketing
Significance of Buyer Personas in Inbound Marketing If you are one those companies who are getting those wet into the inbound marketing stuff then probably you already might have heard the term “Bu…