Are You Spending Too Much Time on the Wrong Social Platform? If your business’s marketing strategy doesn’t include social media, you’re missing out on a lot of opportunities. However, determining w…
5 Top Reasons You Should Blog with LinkedIn Pulse
5 Top Reasons You Should Blog with LinkedIn Pulse As a rule of thumb, it is a very good thing to have content in more places. Why? Simply because it ensures that your content is viewed by as many e…
7 Quick Wins on LinkedIn in 2017
7 Quick Wins on LinkedIn in 2017 I’m sure you’ll agree when I say: Facebook and Twitter remain the most sought after social media platforms by most brands and businesses in the world. In fact: Rese…
Linkedin: How To Manage Endorsements
Linkedin: How To Manage Endorsements Why: Endorsements reinforce trust—similar to the comfort you feel when reading a five-star review on a product you are about to purchase. How: Go to your profil…
How to Join Your University Group on LinkedIn
How to Join Your University Group on LinkedIn Join your university’s alumni page. Utilize an already built network by joining the alumni page and pages of past groups you participated in during col…
How to Use LinkedIn’s Sales Navigator
How to Use LinkedIn’s Sales Navigator Why: If you can afford some of LinkedIn’s selling tools such as Sales Navigator, you can make your life much simpler. If you cannot afford the cost of th…
Linkedin: Live Streaming 30-Second Videos
Linkedin: Live Streaming 30-Second Videos At the time of this writing, LinkedIn just announced they would be testing live streaming video with 500 select influencers. If all goes well, they will ro…
LinkedIn: Listen First, Sell Last
LinkedIn: Listen First, Sell Last I thought for this tip it would be nice to add another voice to the mix. Writer and marketing professional Tara DeMarco pieced together this outstanding summary of…
How Can Small Businesses Benefit by Using LinkedIn?
How Can Small Businesses Benefit by Using LinkedIn? LinkedIn has a reputation for being a social platform for industry leaders and well-known experts. This is why many small businesses skip out on …
LinkedIn Case Study: HP Gains 300,000 Followers in 2 Months
LinkedIn Case Study: HP Gains 300,000 Followers in 2 Months Challenge: HP, a provider of printers and specialized electronic devices, wanted to make customers more aware of new brand messages and t…