Promotional Product Ideas to Use for Your Social Media Giveaways

Promotional products can be used for all types of marketing reasons and can help you stand out at a busy event, reward your customers for their loyalty, or acknowledge your top workers. 

However, if you like to run competitions on your social media pages or even thank those who engage the most with your brand online, it pays to have some affordable yet cool products available to post out to people. Read on if you’re looking for some ideas on the best promotional products to consider for these activities.

Clothing

Clothing is always an excellent option for social media giveaways since it appeals to many people, especially the younger generations who spend so much time on networking sites. Items such as short or long-sleeved tees, sweatshirts, collared shirts, polos, fleece or rain jackets, workout gear, and the like are also relatively small and lightweight, which means they’re not too difficult or expensive to ship. 

Accessories

Similarly, accessories can be your friend when looking for affordable giveaway products. You might like to stock up on fun ties, socks, hats, or caps with your logo or tagline on them or buy branded scarves or belts. Jewelry is another option, too. For instance, you could pick cufflinks, bracelets, earrings, or necklaces. However, make sure you choose items that are large enough in at least one spot to be able to print what you need. 

Health and Wellbeing Items

With so many people focused on how to look and feel younger and healthier and improve their focus, concentration, and related factors, it’s a great time to invest in health-based promo pieces. For instance, you could go down the path of ordering brand face masks since this is something we’ve all had to get used to using since the global pandemic began. 

We’re likely to have to keep using them or at least have them on hand for flights or entering hospitals and the like in the coming years. They’re handy to have tucked away in handbags, cars, offices, and homes, so this is a giveaway item that can get utilized well. You might even want to make up some packs that feature compact hand sanitizer bottles and tissue packets, too. 

Of course, there are numerous other helpful wellness items you could purchase. For instance, consider meditation timers, yoga mats, blocks and straps, exercise bands, stress balls, lip balm, hand cream, or books about mindfulness, positivity, or exercise. Some other practical product options are sunscreen and heat or ice packs. 

Water Bottles

We all have to drink water daily, after all, and many venues now expect us to use refillable, reusable water bottles rather than accessing one-use plastic bottles. As such, having our own quality bottles available to use is always handy. Again, these items are good to have in the car, office, gym bag, and at home. There’s lots of room on water bottles to place your branding messages, too, which is another plus. 

Coffee Mugs

On the other hand, billions of people globally enjoy one or more cups of coffee, tea, or hot chocolate every day, which makes attractive coffee mugs a giveaway item that will never go out of fashion or be left unused. People often love to stock up on these goods, and they can do the rounds, especially when left at offices, meaning your brand will get boosted recognition and long-term results from the investment. Coffee mugs, when packaged well, aren’t too heavy or tricky to post, either, as they’re protected with cardboard, bubble wrap, and other materials. 

Bags

It’s hard to go past bags as a promotional product for social media campaigns since they are another good that everyone and anyone can use. You can also choose from all sorts of bags, such as tote bags, shopping bags, backpacks, coolers, briefcases, library and school bags, lunch bags, etc. They’re light to ship and tend to get used for months or even years, too, which makes them a product for which you’re likely to get an excellent return on investment. 

Other ideas to consider include stationery items like notebooks, pens, and mousepads, plus desk organization gear. Tech gadgets go down well, too, such as USB sticks, mini keyboard vacuums, stylus pens, tablet covers, smartphone wallets, and so on. 

Do plenty of research when looking for promotional products so you can settle on the right items for your business needs at the best possible price.

This article has been published in accordance with Socialnomics’ disclosure policy