The Top Five Ways You Can Boost Your Banner’s Attractiveness
Whether you want to refer to them as pop up banners, pull up banners, roller banners, and so on, they all basically amount to the same thing: an effective marketing and promotional tool which you can utilise for your business. And utilise them, you can – you can use them for different events, for your own shop, for exhibits and trade shows, and more. Additionally, if made out of good material, they can last for a very long time indeed. The cost of having a pop up banner made is not too expensive either, so they really are a great investment.
But you have to make sure that your banner is done right. A good design is crucial for any roller banner. Here are the top five ways you can boost your banner’s attractiveness for your target audience.
1) Make use of a slogan or phrase
If you want to grab the audience’s attention, you can start with a slogan or phrase. The phrase should obviously be short enough to be read at a glance, but attractive enough to get noticed as well. It should make the reader want to learn more about what you have to offer, and it should be placed at eye level for greater impact.
2) Determine your most important message
After you come up with your slogan or catch phrase, the next step is to come up with your most important message. What do you really want your audience to ‘take away’ from your banner? What’s your goal? Do you want to increase sales, do you want to let customers know about a new shop or product? Your message should be based on your goals and objectives.
3) Keep it short and to the point
We often tend to include too many details in our banners simply because we want our audience to understand what we’re trying to say. But try to keep the details to a minimum – keep it short and sweet. Don’t flood your roll up banner with too much info.
4) Go with the professionals
When it comes to a great pop up banner, one of the other important aspects you should bear in mind is how well it looks and how attractive it is. This means making sure your pull up banner is done in a professional way – with good graphics and images, and on high quality materials. Choose professional printing services which can give you a professional-looking banner.
5) Choose the right colors
Everybody says a banner should be bright and bold – and we agree. But there is such a thing as overdoing it with colors, so make sure your the colors complement each other. Start with your logo, and choose colors which go with it.
We hope you enjoyed the above post in cooperation with Socialnomics!
