Listing of products on Amazon can be very productive. The key points and benefits that Amazon offers to consumers as well as the total amount of traffic that it attracts makes Amazon a leading online shopping website in the world. For the online retailers, following are some key aspects which are necessary for you to consider to become an Amazon seller.
Amazon as a Selling Platform & Competitor between Sellers:
Because there are thousands of other sellers on Amazon, you will have to do some research that at what price the sellers are selling the same product that you’re going to sell.
Moreover, if you are selling a product then it’s necessary to have a competitive price tag of what you are selling as this will offer you an advantage in terms of shipping & profitable price.
Profitability, Commission & Review:
You must pay the commission of above 12% for each & every order you receive on Amazon & also for the product having price less than $5 as Amazon charge 1 Dollar per order.
With this, you must be sure that the products which you are going to sell on Amazon should have 40% of profit margin on the product.
Also it’s necessary to provide the shipping service quickly and be sure that the Amazon product upload must have a proper description & information.
Moreover, getting the positive reviews is also an important aspect of your product as it affects the conversion rates of your product in a significant manner and it completely depends on your shipping service & products informative description.
Overall, remember that if you get less than 95% of positive reviews on Amazon, users will avoid shopping from your site.
Uploading Methods to Amazon:
If you have thousands of products to list, then it could be a little bit complicated. Following are the ways you must follow for how to list products in bulk.
A) The Inventory Loader Excel Spreadsheet Provided By Amazon:
This method is very easy to follow as you have these product identifiers which include ISBN, ASIN, and EAN & UPC.
However, if you do have one of the identifiers for the product you want to list, you can just use an Excel template which is provided by the Amazon for listing & validating all the items if you’re not having any one of the identifiers for your product to list.
B) Third Party Solution:
The second option is to implement a third party feeding system such as ‘Go Data Feed’, ‘Single-Feed’ or ‘Channel Advisor’ and the cost for this is between $99 to $5,000 per month. To utilize this method, you still require product identifiers as discussed above with your product details. With this, it’s also necessary to upload inventory by creating Amazon product listing services and also have API or XML integration from your ecommerce site.
Even if you follow the above mentioned methods for product uploading, Amazon still requires approving all product listings and validating all the fields. For example, it is required to get permission to list your cosmetic product on Amazon.
With this, there are several other limitations for listing different types of products. All you have to do is be sure that all your products are validated. You must check out ‘Seller Central’ to watch the status and find out the errors of your uploaded product.
Amazon Fulfillment Options:
If you have started following all the above mentioned steps on your Amazon Store, then surely you will now have good profits as well as increased processing orders. The next step is to get the bestsellers that are having 50% of gross profit and forward it to Amazon through “Fulfilled by Amazon” option which basically tends that Amazon will stock the product and provide shipping services on your behalf.
As Amazon includes millions of Prime members who receive their product freely therefore usually the members prefer “Prime Shipping.” This will permit you increase the volume on your selling products.
Listing of product items is an important, yet a easier step for becoming an eminent seller on Amazon. If you don’t follow the listing procedure for your product, your product will never be seen. With the templates provisioned by the Amazon, it’s quite simple to boost your business with increased sales of your product.