Enhance Email Designs by Tracking Email Metrics The performance of any email campaign depends on email metrics such as open rate, click-through rate, bounce rate and unsubscribes, which determine w…
How to Write a Good Permission Reminder for Email Campaigns
How to Write a Good Permission Reminder for Email Campaigns What would you do if you randomly received a newsletter from a business you didn’t recognize? Chances are you’d mark it as spam and…
4 Ways Content Should Drive Your Email Marketing Strategy in 2017
4 Ways Content Should Drive Your Email Marketing Strategy in 2017 If you were heading out on a long road trip, you wouldn’t leave without a map, would you? Of course not. You need a plan. A whoppin…