LinkedIn Case Study: Training Company Closes Sales in 5 Days The Challenge New Horizons, an independent IT training company, realized its sales team was not utilizing social media to its full poten…
Are You Making Any of These Mistakes with Your Social Media Platforms?
Are You Making Any of These Mistakes with Your Social Media Platforms? Depending on whom you ask social media marketing could be simple or complex. While understanding people and the nuances of how…
LinkedIn Case Study: Sales Team Increases Efficiency by Ranking Contacts
Challenges: Apptio, a provider of SaaS-based technology business management solutions, found it difficult to classify roles and responsibilities of their LinkedIn contacts. Actions: Sales reps took…
Generate Email Leads from Social Media Platforms
Generate Email Leads from Social Media Platforms Email marketing, though an old book concept, is still considered to be one of the most successful lead-generating techniques. Your marketing actions…
Using Facebook Live as an Effective Marketing Tool
Using Facebook Live as an Effective Marketing Tool Facebook Live helps people, public figures, and businesses share videos in real time from their mobile devices with their followers and friends on…
Just How Much Is Too Much Sharing On The Internet?
Just How Much Is Too Much Sharing On The Internet? With the rise of social media, our information is much more readily available than it was before. But when is it too much? Why Do We Share So Much…
Protect Your Privacy on LinkedIn
Protect Your Privacy on LinkedIn Privacy & LinkedIn When it comes to LinkedIn privacy anyone connected on LinkedIn is able to search and find you. Since everyone can find you what should you po…
Impact of Education In Building International Relationship
Impact of Education On Building International Relationships Education is one of the most important things that hold the world together. One of the universal goals of education is to promote interna…
How Millennials Are Using Social Media To Change Car Buying
How Millennials Are Using Social Media To Change Car Buying A 2012 article titled ‘The Cheapest Generation’ established an urban myth that is still widely believed to this day; that millennials don…
Effective Strategies to Promote YouTube Videos in 2017
Effective Strategies to Promote YouTube Videos in 2017 As a business owner, if you think you have done it all to promote your business, you are wrong! Reason(s)? Creativity never ends, and in fact,…