Why The Trend To Increase Instagram Followers Is So Popular
Instagram is one of the world’s most popular social networks for both business and personal use. Instagram allows you to share photos and other content with your audience for free.
According to statistics, more than a billion active Instagram users (about 80% of all its users) follow a range of business accounts.
Nobody argues that Instagram gives a business a lot of unique opportunities for development if used correctly. And these opportunities are constantly growing as more and more people are joining this platform. That is why business owners are regularly looking for an answer to the question ‘how to grow Instagram followers?’ and are testing new methods.
In this article, we are going to explain to you why it’s necessary to attract followers and how to achieve organic Instagram growth.
Why Is The Trend To Increase Instagram Followers Popular These Days?
Instagram has long surpassed all other social networks in terms of its effectiveness and the extent of its reach. However, you should not only be creative but have a significant number of followers to gain popularity on Instagram and promote yourself or your business.
For brands, this improves the visibility of publications and, as a result, increases profits.
For bloggers, it’s a way to influence their audience, expand their social circle and gain recognition.
Subscribers are part of the media platform (from the marketing aspect) that is interested in what you are doing. The higher their number, the more popular your Instagram is.
Why Do You Need To Have A Lot Of Followers?
Numbers and statistics are the best metrics when it comes to social competition and brand development. That’s why ways to attract new subscribers are becoming an increasingly popular trend.
So what are the reasons why people are trying to get as many Instagram followers as possible? Let’s figure them out!
#1 Brand Development
A large number of followers on Instagram indicates that a brand, company, or person is constantly improving; that your authority is growing; your thoughts and actions are of great value to many; your posts are of the audience’s interest. And since you have so many followers, it means that your opinion is extremely important.
#2 Expanding the Audience
Instagram, like other social networks, brings creative people together. With many active followers, you can continually grow your audience effortlessly. Followers of your followers will recognize you. Your subscribers will share your posts with their friends. And thus, the general network of your fans will continue to grow without your special efforts.
#3 Attracting Attention
A high level of engagement is one of the goals of any Instagram account. It’s quite obvious that the engagement rate of a profile with 5,000 active followers on Instagram is much higher than that with only 500 ones.
Active users — more activity — more clicks, more likes, more views, more comments and, as a result, your account is ranked better by the search network algorithm; your photos are increasingly found in the feeds of your potential customers.
#4 Increase in Income
The main goal of growing Instagram followers is to increase sales. If you manufacture or sell something, your business will receive a higher potential income as it becomes more visible.
Experience has shown that a well-designed social media marketing strategy can drive sales at a lower cost. If you develop your personal brand only, increasing the number of subscribers will bring you more profitable orders from companies to promote their products and services.
#5 A Level of Credibility Increase
Numerous followers on social media will allow you to stay ahead of the competition. To get people’s attention to your blog, you need to have a lot of active subscribers.
For instance, some people don’t read authors who don’t have at least 10,000 followers. So, attract new users, and this will ensure the desired level of success and high authority.
#6 Improving Website Traffic
There is no doubt that a large number of active Instagram followers are driving traffic to your site, whether you are an artist, chef, actor, photographer, musician, or interpreter.
You can demonstrate on Instagram any of your achievements — new videos on YouTube, new recipes, new songs, or albums. Ask your followers for their opinion and insert links. It completely increases traffic to your website, improves its position in search results, and brings new users from Google search.
#7 Boosting Sales
An Instagram profile with lots of Instagram followers can generate excellent income, especially if you sell something.
This social media platform is an outstanding advertising tool, the effectiveness of which is largely determined by the number of subscribers.
#8 Becoming an Influencer
It’s no secret that popular bloggers are an effective channel for promoting goods and services. The more followers you have, the more attractive your account is to marketers and advertisers.
Since so many people trust you, you can promote products and services that interest them and make money on this. However, for this to happen, you must have a great number of followers.
Today everyone wants plenty of followers, likes, and comments on Instagram. However, not everyone succeeds in gaining the desired quantity. There may be several reasons for the small number of subscribers — you have low-quality content; you incorrectly select hashtags; you choose the wrong strategy; your account is poorly designed; you don’t connect additional channels of promotion.
In the latter case, we are talking about the fact that you are not advertising your profile. You need to do this on your blog, website, in communities, and in groups. Each action that is aimed at promotion must be subjected to in-depth analysis to obtain correct statistics. Good luck!
This article has been published in accordance with Socialnomics’ disclosure policy.