Sure-Fire Tips for Driving Targeted Traffic to Your Blog
Are you wondering how to drive massive and targeted traffic to your blog? With over 100 million active blogs on the blogosphere competing for the attention of online users, getting a decent amount of traffic is growing harder by the day.
But if you follow the techniques outlined in this article doggedly, your blog will begin to get traffic on a daily basis.
1) Get Your Blog on Search Engines
One of the first steps for increased traffic is to get your blog on search engines. Getting the URL of your blog submitted to major search engines like Google will enable their bots to crawl it. Then your blog pages will be added to their search engine result pages.
Take note, however, that this does not imply that the pages of your blog will appear on the first page of popular search engines. That takes time as well as other factors. But in any case, your blog will be part of the results that may be picked up when anyone uses the search engines for your keywords.
2) Write Often and Well
You cannot build an audience on a blog if you don’t have any useful content on it. When you update your blog frequently, you will start attracting the attention of online users. When you post meaningful content that adds value to your readers all the time, they will become loyal to you and may even invite their friends to your blog.
As your blog posts become more consistent and you continue to gain traction, search engines may notice the activity on your blog and begin to push your blog up their search engine ranking pages.
Encourage social sharing of your blog posts. Social media platforms have come to stay, and are the richest source of online traffic. By sharing your blog post on these platforms, your blog will receive more traffic on a daily basis.
3) Search Engine Optimization
Once upon a time, search engine optimization (SEO) was everything when it came to ranking websites or blogs. Despite numerous agitations about the efficacy of SEO in today’s Internet businesses, it still plays a very significant role in getting organic traffic to blogs and sites alike. Optimize your blog posts with relevant short- and long-tail keywords that will help search engines to pick them up quickly. But do not spam by overloading your posts with too much relevant (or irrelevant) keywords. Keyword-stuffing is a punishable crime as your blog can be yanked off search engine results entirely.
4) Guest Blogging
This is another effective method of driving targeted traffic to your blog. Guest blogging is appearing as a guest on another’s blog (usually an influencer) and dropping a post there. This is possible by approaching the other blogger and letting him know about your intentions or if another blogger invites you or asks for a guest post.
The benefits are mutual: the influencer will have credible content, and you will, in turn, receive exposure and traffic from an audience already hooked and interested in your subject matter.
Another benefit that you gain is if the influencer allows you to link back to your blog. Search engines love backlinks and will reward you with a higher ranking if such links are from credible sources.
In conclusion, blogging requires dedication. Ask questions, join relevant communities on social media and learn more techniques about how to get your blog noticed online and your blog will begin to receive quality traffic.