A study by Chitika shows that sites ranked on the first page of Google get an average of 91.5% traffic. The traffic dwindles you move further down to the second page. This essentially means that if your article or site is not on page 1, you miss 91.5% of your targeted audience. That is bad news. Apart from the lost traffic, there are a few other reasons to want the coveted page one: a good rank shows that you have been optimizing adequately and that you can talk when the big boys and girls talk on the Google dinner table. It also means more passive revenues for your site, and what is more relevant than that?
How To Grow The Numbers
- Rank Your SERPS
This is the thing about blogging and creating content: if the content you create is not relevant to your niche, then you are wasting your valuable time. It will not pull traffic, and so you will not make a difference, as you would have wished. The first way to find out if your blog is a success or merely wasting time is by having your SERPS ranked by Mondovo. They not only check your site but also help you spy on your competition at a safe distance so that you can take the action most appropriate for your blog or site.
- Optimize Ideally
Google uses an algorithm to rank their pages, and you only get on the first page of your article is ideally optimized. Ideal optimization does not just mean throwing around keywords for the sake of meeting your density target. You could even be penalized for overusing them. The best way to go about keywords is through SEO optimization as required by the search engine. If you master the art of optimization, you could just land on the coveted page one.
- Content Is King
We live in a world of skimmers, online users who have very little time to spend on a site that does not add value. Your content will have to fit into your niche for your target audience to spend time reading it. If your readers do not find anything of interest a few lines it o the article, they will move on to your competition. If you cannot write attractively, hire someone to do it for you.
- Use Social Tools
Make social media work for you by promoting your site and engaging your community. Social media has come of age, and it is no longer a simple social avenue. It is the newest marketing tool in town. Employ tools such as Mondovo to gain insights on your social pages and take action from the reports. The analytics will help you find the best ways to make social media work for you, such as giving you insight on the best time to post on social media, and when to engage with your online community.
It might take you a few days to master the art of SEO, but it could take you a while to draw traffic. Patience and wise utilization of the tools available to you could be the greatest growth booster for your site.