Why SEO Thrives in User-First Vicinities Before social media experts and marketers start ascertaining their SEO initiatives, they need to account for Google’s continually evolving algorithms and th…
Ways Influencer Content Helps Your Business
Ways Influencer Content Helps Your Business When you are building a team of influencers, you can start looking at how influencer marketing will help your business. There are a few things you need …
Going Beyond Engagement Baiting On Facebook
Going Beyond Engagement Baiting On Facebook Despite what the user numbers suggest, Facebook is witnessing a slowdown in recent years. According to one study, the engagement on Facebook Pages has dr…
How Instagram Helps Market Small Business
How Instagram Helps Market Small Business Do you know Instagram has about 1 billion users as of now? Well, this social networking app has grown into so much popularity that it is becoming a hot hub…
Marketing to Seniors: 5 Real-World Tactics
Marketing to Seniors: 5 Real-World Tactics What do you think seniors buy? Rocking chairs, straw hats, and denture glue? Nope. Nowadays they are more likely to spend their money on gaming monitors…
Influencers: The Good, the Bad & the Trending
Influencers: The Good, the Bad & the Trending Scroll through your YouTube feed, swipe through your row of Instagram stories, or check your Facebook or Twitter timeline, and you’re bound to see …
Social Media: The Best Marketing Tactics
Social Media: The Best Marketing Tactics With the advent of home computers in the 80s, social media exploded onto screens in 1997. That’s when a site called Six Degrees created an environment…
Copy vs. Content: Their Roles
Copy vs. Content: Their Roles Many marketers confuse copy with content and the other way around. The truth is that copywriting and content creation are two sides of a coin – they complement e…
How to Build Your Social Media Presence
How to Build Your Social Media Presence Creating a social media presence can be inspired by a number of reasons. Whether you are starting a new business or introducing new product lines to your exi…
Curtailing Dirty Data
Curtailing Dirty Data Today, 67 percent of businesses rely on CRM data to segment and target customers and 64.8 percent of sales reps’ time is spent on non-revenue generated activities. Another rec…