Online marketing plays an ever-growing role in our connected world, especially for small and mid-sized businesses (SMBs) – and for a good reason. Compared to other marketing venues, it is much more…
Top 5 Enterprise Security Pitfalls to Avoid
Enterprise Security is a strategic way for a company to reduce the risk of unauthorized access to information technology systems and data. Many organizations, whether small or large, rely on enterp…
Apple Forced to Pay Up to Ireland
Apple Forced to Pay Up to Ireland Apple is said to write a large check today to Ireland. Like $14.5 billion large. The check comes after Ireland had granted illegal state aid to Apple which helped …
Brands Focus Attention to Social and eCommerce
With massive digitalization and mobilization of society underway, brands have shifted their marketing strategies to focus heavily on social and eCommerce channels. New consumer experiences have bee…
The VMA Highlights
What You Did (or Didn’t Miss) at the VMA’s Last Night If you missed the VMA’s last night, well…you didn’t miss much. People are saying it was by far the “tamest” VMA’s yet. Meaning no Madonna-Britn…
6 Invaluable Tips for Rebranding on Social Media
There is no denying that social media is the future of business marketing. The numbers clearly support this; Facebook boasts 1.71 billion monthly active users (MAUs), Twitter has over 310 million M…
Domino’s to Use Drones for Pizza Delivery
Domino’s Pizza Drones Have you ever wanted a pizza, but not wanted to interact with humans or put clothes on to answer the door? Domino’s in New Zealand has the solution. The company has announced …
User Experience Strategy to Improve Your Website
User Experience Strategy to Improve Your Website At first, the world of user experience (UX) strategy might seem overly complicated. However, any company that needs to build a strong online presenc…
WhatsApp To Share Data with Facebook
WhatsApp To Share Data with Facebook Facebook-owned messenger app, WhatsApp, is making some changes to their privacy policy that you will want to know. In an effort to allow businesses to communica…
4 Tips to Guide Content Marketing in a Crisis
Sometimes the news cycle is so dense with tragedy and disaster that it’s hard to figure out how to position your content marketing in the midst of it. If your online users are saturated with update…