Social Media and the Business Landscape Informal statistical analysis in Canada shows that an overwhelming majority of Canadians own at least one social media account, and a good chunk of them use …
Top Tips for Using Video in Your Social Media Marketing Strategy
Top Tips for Using Video in Your Social Media Marketing Strategy Social media marketing has become an integral part of every serious business in the 21st century. In fact, if you are not using it, …
5 Tools to Create an Effective Social Media Management Dashboard
5 Tools to Create an Effective Social Media Management Dashboard Social media marketing has become a key part of business success. However, it can be too much work to deal with, because you need to…
5 Ways to Know if Your Social Media Presence is Working
5 Ways to Know if Your Social Media Presence is Working If you’re running various channels on social media, there may be times when you are plagued with self-doubt or guilt about this particular in…
7 Tips for Networking on Social Media
7 Tips for Networking on Social Media These days, a blend of traditional and online marketing is the key to professional success. Modern networking is always evolving, but a lot of it is now taking…
How to Create a Winning User-Generated Content Strategy
How to Create a Winning User-Generated Content Strategy Content marketing is one of the most effective marketing strategies. It has the power to attract, educate, engage, and finally convert your p…
Keeping Up With New Updates to Effectively Utilize Social Media
Keeping Up with New Updates to Effectively Utilize Social Media Online marketing is a great way to increase brand awareness, as well as brand loyalty. It’s also a helpful tool for promoting i…
Apple Becomes First Trillionaire
1. Apple Becomes First Trillionaire Until now, there has never been a US company with a market cap of over $1 trillion. Apple is now the first. After a successful Q3 reporting and jump in stock, th…
Instagram’s IGTV: What It Means for Your Brand
Instagram’s IGTV: What It Means for Your Brand If you’ve watched Netflix’s cheeky one-hour video of Cole Sprouse eating a hamburger, then you know about IGTV. The video that was uploaded on I…
How to Boost Conversions by Combining Search & Social
How to Boost Conversions by Combining Search & Social Learning how to properly intersect your search and social media campaigns is a crucial marketing strategy, especially for businesses in the…