With the Valentine’s Day fast approaching one mustn’t waste any time in making the best use of the marketing opportunities offered by this holiday. Seasonal marketing, as a whole, is a timeless it …
How To Write LinkedIn Recommendations
Why: A boss, colleague or employee may have positively influenced your career. They may have inspired you to post-it-forward (see Tip #11) or they may have asked you for a recommendation (see Tip #…
10 SEO Traps to Avoid Google Downranking
SEO trends change annually with the development of new software and new Google guidelines released regularly. That makes website owners keep up with the novelties and be ready to make change…
Why Spammers Never Prosper
Spammers Never Prosper Why: Do you like spam? No. So why would you send spam? Don’t. How: Now that we have armed you with the amazing tool, LinkedIn, think of it as the world’s first hammer—the wor…
The Science of Search Engine Optimization
Now, more than ever, search engine optimization requires a certain finesse to produce results while avoiding penalty. Google and other major search engines have complicated algorithms that can quic…
Content Marketing : The Next Big Hype?
For the last couple of years, the marketing industry has been flooded with self-proclaimed social media experts, social media conferences, and agencies. All of whom claim to know everything about a…
How To: Posting-It-Forward
Why: Posting-It-Forward will make you and others feel better. People will want to help you. How: You have heard the expression pay it forward: performing good deeds without expecting something in r…
10 Facebook Marketing Epiphanies for 2017
Facebook marketing will undergo a metamorphosis in 2017 and we can’t stop talking about our expectations. Seeing the revolutionary trends in 2016, we are more than hopeful about Facebook as the new…
Online Dangers – How Parental Controls Keep Kids Safe
Like every tool, the internet comes with a list of pros and cons as well. One must learn to use it properly to reap all its benefits otherwise, will end up getting caught in many dangerous endeavor…
Why You Should Tag People on LinkedIn
Why: Tagging on LinkedIn is one of the best ways to segment and manage your network. How: Similar to Facebook, LinkedIn allows you to create “tags” that you can attach to your connections. Later yo…