Optimizing Your E-Commerce Checkout Process for Maximum Conversions Your shopper has smoothly navigated the first few steps of the purchase funnel. They have moved through awareness, interest, and …
How to Write a Good Permission Reminder for Email Campaigns
How to Write a Good Permission Reminder for Email Campaigns What would you do if you randomly received a newsletter from a business you didn’t recognize? Chances are you’d mark it as spam and…
Trade Wars — How They Affect E-Commerce?
Trade Wars — How They Affect E-Commerce? Recent headlines show President Trump wielding the threat of tariffs to nations all across the world. Mexico, Canada, China, Europe, and Japan all fac…
Mobile Commerce Made Sophisticated — Courtesy AI
Mobile Commerce Made Sophisticated — Courtesy AI While industries like healthcare, automotive, and cybersecurity have already gained a lot of ground, digital commerce is next for AI experienc…
Perfecting Social Media Customer Care and 3 Big Mistakes to Avoid
Perfecting Social Media Customer Care and 3 Big Mistakes to Avoid Customers in 2018 expect immediate customer service via their preferred channel. This, of course, means readily available chat, ema…
How to Boost Conversions by Combining Search & Social
How to Boost Conversions by Combining Search & Social Learning how to properly intersect your search and social media campaigns is a crucial marketing strategy, especially for businesses in the…
4 Ways to Get More Recommendations for Your Website
4 Ways to Get More Recommendations for Your Website Product reviews and service recommendations can make or break a business in this increasingly digital world of commerce. Whether customers are sh…
How Can Marketers Make The Most from AI
How Can Marketers Make The Most from AI Artificial intelligence has proved to be reliable in many ways, and many netizens believe it’s going to take over marketing as well. Global corporations such…
How to Make an E-commerce Business Stand Out
How to Make an E-commerce Business Stand Out If you have an e-commerce business, then you know how tough it is to make this business stand out from the competition. Therefore, you need something th…
Why Customer Reviews Are Critical for Building Your Brand
Why Customer Reviews Are Critical For Building Your Brand E-commerce has groomed an era of empowered customers. Armed with smartphones and abundant bandwidth, consumers have access to product infor…