Enhance Email Designs by Tracking Email Metrics The performance of any email campaign depends on email metrics such as open rate, click-through rate, bounce rate, and unsubscribes, which determine …
Digital
Contentious Case of Social Responsibility in Online Gambling
Contentious Case of Social Responsibility in Online Gambling The world of gambling has gone through wholesome changes over the past couple of decades. A shift of tide from the brick-and-mortar land…
5 Ways You Can Make Your Website More Search Engine Friendly
5 Ways You Can Make Your Website More Search Engine Friendly Search engines are the primary portal to the internet for most users. Google’s search engine runs 3.5B searches per day or 1.2 trillion …
2019 Top Digital Trends
2019 Top Digital Trends While technology changes every second, human nature never does. As businesses and organizations, we need to stay abreast of emerging trends while also making sure we aren’t …
4 Tips for Getting the Most out of Big Data
4 Tips for Getting the Most out of Big Data A recent McKinsey survey revealed that, in general, only 19% of American enterprises believe that their big data analysis activities contribute to profit…
How a Progressive Commercial Reveals the State of Consumer IoT Adoption
How a Progressive Commercial Reveals the State of Consumer IoT Adoption Connected devices represent both the consumer and commercial potential of IoT technology. Specifically, IoT technology allows…
What the Million Dollar Spending [Survey] Says About Global Markets
What the Million Dollar Spending Survey Says About Global Markets What would you do if you received a $1M gift? It sounds like a silly question, and images of luxury cars and beach getaways are lik…
SEO Keyword Research – What’s New in 2019?
SEO Keyword Research – What’s New in 2019? The progression in the complexity of Artificial Intelligence (AI) and Machine Learning is vastly changing the face of Search Engine Optimizati…
Mini Guide | 5 Pillars for an Effective SEO Strategy
5 Pillars for an Effective SEO Strategy Given the umpteen benefits of ranking higher on SERPs, it’s no surprise that 61% of marketers say improving SEO and growing their organic presence is their t…
5 Tips for Mobile Retailers to Churn Cashflow within the First Month
5 Tips for Mobile Retailers to Churn Cashflow within the First Month Having a steady cash flow is an essential aspect of running a successful business. Think of your cash flow as the lifeblood of y…