What is the LinkedIn Long Game Why: Playing the long game will result in more sales over time. How: As alluded to earlier, if you’re at a cocktail party and walked up to four people that were laugh…
Social Media
How Social Media Is Helping Us Save Money
How Social Media Is Helping Us Save Money You will find hundreds of articles on how social media has changed the world of marketing. With more and more businesses going online, the importance of so…
5 Ways Social Media Can Help Create Hype-Worthy Events
Social media has changed the way the entire world works today. Before the days of social media like Facebook, Twitter, LinkedIn, Instagram, Pinterest etc, everything from regular interaction to bus…
4 Social Media Tactics to Increase Conversions and Loyalty
It takes a lot of time and effort to put together a social media campaign and execute it. In many cases, the results of your campaign don’t come close to your expectations in terms of: likes …
5 Ways to Improve Your Content Strategy
Content marketing has evolved significantly in recent years. Today companies can implement more authentic branding strategies thanks to new tools and knowledge generated by a boom in innovative and…
5 Resources That Can Improve Your Social Strategy
You need a great social strategy if you want to attract customers, and social media marketing doesn’t sound too difficult. After all, it’s a form of word of mouth marketing, which is the most effec…
7 Ways to Use Instagram for Marketing
Instagram is one of the newest entrances in the social media world, but it is proving to be an effective marketing tool. According to a recent survey, the number of Instagram users is higher than T…
How to Generate B2B Leads Through Social Media
How to Generate B2B Leads Through Social Media Innovative marketers are now finding more effective ways to connect more with their targeted audience and generate B2B (business-to-business) leads th…
Social Media and Email: Tactics for the Small Business Owner
Social Media and Email: Tactics for the Small Business Owner When running a small business enterprise, you are in a position to wear different hats. From the CEO to the director of HR, you may find…
How Instagram Took the Travel Industry to the Next Level
Social media has revolutionized the way every business used to work in the past. It has become such a huge part of our lives that companies are laying maximum emphasis on social media marketing to …