How Businesses Benefit From Social Media Don’t be one of those well-known companies that ruined their reputation with one social media campaign. Pepsi’s anti-Black Lives Matter commercial went vira…
Use Social Media to Win Your Next Trade Show
Use Social Media to Win Your Next Trade Show Although you’ll need to pay for space and work hard to organize your presentation, trade shows provide fantastic marketing for your business. However, y…
How To Adapt To Ad Transparency On Twitter
How To Adapt To Ad Transparency On Twitter Following the 2016 US Presidential Elections, Twitter announced its efforts to increase transparency for all advertisements on Twitter. This came in the w…
Increase Customer Engagement On Instagram
Increase Customer Engagement On Instagram Instagram is one of the undisputed rulers of social media. This social network has over one billion monthly active users and 500 million-plus active daily…
The Truth About Bullying and How to Stop It
The Truth About Bullying and How to Stop It Bullying is one of the biggest problems facing our youth, and since we’re living in the digital age, those bullies are no longer confined to spreading th…
Expectation Vs. Reality: Facebook’s Libra
Expectation Vs. Reality: Facebook’s Libra “TechFin” hasn’t yet become a commonly discussed term in the mainstream media. The terminology, first coined by Alibaba’s Jack Ma, has a broad meaning, but…
Including Social Media Accounts In Your Will
Including Social Media Accounts In Your Will It’s not something we really want to think about, but it’s going to happen to all of us eventually. We’re all going to pass away, and it’s going to be a…
Going Beyond Engagement Baiting On Facebook
Going Beyond Engagement Baiting On Facebook Despite what the user numbers suggest, Facebook is witnessing a slowdown in recent years. According to one study, the engagement on Facebook Pages has dr…
How Instagram Helps Market Small Business
How Instagram Helps Market Small Business Do you know Instagram has about 1 billion users as of now? Well, this social networking app has grown into so much popularity that it is becoming a hot hub…
Influencers: The Good, the Bad & the Trending
Influencers: The Good, the Bad & the Trending Scroll through your YouTube feed, swipe through your row of Instagram stories, or check your Facebook or Twitter timeline, and you’re bound to see …