Why Small Businesses Need to Know About Geofencing A few years ago, the term hyperlocal marketing rode the wave of buzzwords, by making it possible to pinpoint a specific area with the help of loca…
Let Me Say This in Plain English
Let Me Say this in Plain English Why write this article in plain English? For the same reason you should write all your business materials in plain English. Yes, even if your audience is a group of…
Barack Obama: Super U Podcast
Barack Obama: Super U Podcast Our new episode of the Super U Podcast is live! The Super U Podcast delivers curated tips from top performers and thought leaders to help unlock and unleash your inner…
What Causes Businesses to Fail In Their Early Years
What Causes Businesses To Fail In Their Early Years According to Fundera, roughly 20% of businesses fail within their first year of operation, and about half of new businesses close within five yea…
Uber’s Latest Big Announcement and How It Will Affect Insurance Needs
Uber’s Latest Big Announcement and How It Will Affect Insurance Needs Life in the big city just got easier as Uber announced it will partner with car and bike rental services in select areas. Now, …
The Three Pillars of a Successful Marketing Team
The Three Pillars of a Successful Marketing Team Marketing is commonly seen by those within and outside of the industry as an amorphous blob that seems to embody everything under the sun and nothin…
4 Ways Technology is Revolutionizing Warehousing
4 Ways Technology is Revolutionizing Warehousing By 2020, an estimated 25 billion smart devices — ranging from home thermostats, appliances, and cars to innovative software and commercial equipment…
Nearshoring — Changes to the IT Industry
Nearshoring — Changes to the IT Industry Outsourcing has visibly changed the business landscape. In a world of opportunities derived from the constant development of technology, outsourcing s…
Is your parcel carrier the best fit for your company?
Is your parcel carrier the best fit for your company? It’s always a good idea to do a little self-scouting. When it comes to your business and its shipping needs, this means reviewing shipping cont…
Converting Subscribers into Buyers: How Top Tools Stack Up
Converting Subscribers into Buyers: How Top Tools Stack Up I don’t have to explain to you the importance of having lots of subscribers in your email list. What I do need to discuss is how to conver…