The 3 Biggest Security Hacks of 2017: Is Your Data Safe? As technology changes, so do the type of threats to data stored online. Unfortunately, 2017 has been a banner year for security hacks and br…
Becoming the Community Engagement Standard Using Social Media
Becoming the Community Engagement Standard Using Social Media Between social media, a veritably endless list of “news” sites, and everyone having a camera in their pocket, it’s impossible to get aw…
Three Marketing Ideas for a Prosperous New Year
Three Marketing Ideas for a Prosperous New Year Although fall has only begun, it’s never too early to start on some New Year’s resolutions for your company. No matter what time of the year it is, s…
Incorporating Video into Your Content Marketing Strategy
Incorporating Video into Your Content Marketing Strategy As companies rely increasingly on video content to engage consumers on their websites and social media, video has become an important part o…
How to Effectively (and Responsibly) Market to Children
How to Effectively (and Responsibly) Market to Children Children are major influencers on purchasing decisions in their households — and we’re not just talking about toys and breakfast cereals. Amo…
The Scam Stops Here: Small Business Fraud Protection Tools
The Scam Stops Here: Small Business Fraud Protection Tools The Better Business Bureau (BBB) posted a warning earlier this year cautioning small businesses against a new email scam with a seemingly …
Targeting Troubles: Who’s Your Real Customer?
Targeting Troubles: Who’s Your Real Customer? So you’ve revamped your content or branding, and maybe you’ve seen a boost in traffic to your site but it isn’t showing in your bottom line. Often, mak…
Social Media in the Classroom
Social Media in the Classroom Ever since the initial growth of social media platforms, teachers have been debating the potential benefit (or backlash) of incorporating them into education. Students…
How to Identify and Utilize Trends With Social Media Data
How to Identify and Utilize Trends With Social Media Data With the creation and rise of the social media, it has become easier to connect and follow the lives of everybody on the planet. In the U.S…
Don’t Let The Internet of Things Eat You Alive
Could updating your Twitter through your refrigerator leave you vulnerable to hacks? Yes, it very well could. The Internet of Things (IoT) is an ocean of internet-connected devices that are often p…