10 Instagram Tricks and Hacks You Should Take Advantage Of
Instagram is one of the best platforms around for companies and personalities that need to grow their followings, extend their brands’ reach, and increase their revenue streams. It has an interaction rate of 2.2%, which is the highest of any social platform out there, including Facebook.
It all starts with making a business profile. From there, to get the most out of your Instagram profile, you’ll need a few specific tricks and hacks that others have used before. You’d better take advantage of these 10 tricks and hacks now!
1. Use a Third-Party Analytics Tool
Many Instagram users don’t realize that there are third-party tools designed to show more detailed numbers and insights than the typical Instagram analytics dashboard. You can get a highly detailed Instagram analytics report featuring numbers associated with followers, likes, target audience demographics, popular times to post, competitor information, brand mentions, and more.
This is a must for Instagrammers who want to increase their following and grow their brands. You can’t know where you’re going if you don’t know where you’ve been, and a detailed analytics report will help get you set and achieve your goals.
2. Post Hashtags in the Comments
Instagram is the best place to use hashtags to make your account easily discoverable. Instagram typically limits the number of posts to 30, but there’s a loophole if you want to add more: put them in the comments.
With this trick, you can add 30 hashtags in one comment and then 30 in the next. Just make sure that you don’t have any hashtags in the original caption or else you won’t be able to add the full 60.
3. Change Your Bio Font
Did you know that your bio doesn’t have to look the same as everyone else’s? You can actually use a special font when creating your bio in order to make it stand out.
To do so, use a tool like LingoJam that links with your Instagram profile to deliver a much cooler result. Add emojis and a great profile photo to complete the look.
4. Post to Stories Daily
The most impactful feature on Instagram right now is Instagram Stories. This is a feature designed to record live updates, photos, videos, and more with fun features and clickable links. Currently, Instagram Stories gets 500M hits every single day.
If you want to earn the most engagement for your buck, post on this platform every day. Use it to show insights into your team members’ lives, your new products, ideas and questions you’ve had, and so much more.
5. Mention Other Accounts in Stories
When using Stories daily, you can mention other accounts. You’ll use a mention sticker that tags the person you’re highlighting so that your followers can click the link and learn more.
This is a great way to connect and network with others. Networking and forming partnerships will increase your reach not only to your target audience but also to secondary audiences, as fueled by your partners.
It’s also a great way to provide attribution when posting user-generated content. It gives you permission to use a piece of content while providing proper attribution to the original creator.
6. Manage Multiple Accounts on One Device
If you want a personal and a business account, or you manage more than one Instagram account, many people use multiple devices to make it work. But there’s actually an update that allows you to use multiple accounts on a single device. You can access this feature by going to the gear icon, tapping “add account,” and creating a separate account with a unique username and password. Then, you can toggle between profiles by holding down your profile picture. It’s much easier than jumping devices to go between personal and business profiles!
7. Schedule Posts for the Best Times
Some times are betting for posting to your Instagram account than others. You’ll get the best engagement within the first few hours of publishing a post. Therefore, if you want high-performing posts, you’ll schedule them to publish when your audience is online.
You can find this information by looking at your IG analytics app. It will show you when you get the most engagement with posts so that you can post at the same time in the future. There are also dozens of studies available showing when the average consumer is typically on Instagram.
8. Get Your Bio in the Explore Tab
The Explore tab can be a great way to connect with more followers. To get your bio on this page, you’ll need to use some particular optimization metrics.
Start by going to the bottom of your explore tab and clicking the magnifying glass. You can then browse industries on Instagram by topic or keyword like fashion, travel, etc. As you look through these posts, find the category that best matches yours and use associated hashtags to get your account a front-row seat on the page.
9. Use Influencers
As mentioned previously, working with partners on Instagram is the best way to spread the word about your brand. It will connect you with a wider following and almost instantly increase.
Finding the best followers takes dedicated research. You want to find an influencer who stands to mutually benefit from a connection with you, and not just because you’re planning to pay them. Look for someone who will look good partnering with you, and you’re more likely to land an influencer willing to do your gig.
10. Collect Your Saved Posts
As you’re looking through Instagram, you probably find a lot of posts that you like and want to remember for later. You can save these posts, and if you want to find them easily later, you can create a collection on your bio. You can label this whatever you want, but make sure it’s something that you’ll remember.
You can also share these collections with your followers. It’s a great way to keep them engaged with your content and coming back for more.
We hope you enjoyed this promoted piece as much as we did!
