How Virtual Reality is Shaping the Technology of the Future
Gone are the days when Virtual Reality (VR) existed only in the world of aristocratic billionaires or sci-fi movies. Those super thrillers which once enthralled us as a kid are now the current reality as VR is increasingly getting entwined with our everyday life. From medical advancements to product visualizations and from online gambling to exploring the world while sitting on our couch, virtual reality is making a significant impact on our lives.
Here is a quick glimpse of how virtual reality is gradually, but steadily, becoming the current reality in today’s technology-driven world.
1. Medical Science
One of the biggest breakthroughs of virtual reality can be witnessed in the field of medical science. Imagine getting expert physical or psychological treatments without the need for the specialist to be present in real-time! This is possible with the help of virtual reality. Robotic surgical arms, combined with virtual reality, enables proficient surgeons to perform even intricate procedures from any corner of the world.
VR can also be used to simulate complex surgeries that involve a high risk which can be practiced several times before performing in real-time. It allows training the students as well as a complete run-through for veterans to increase proficiency in a procedure. In addition to medical advancements, virtual reality is also playing an important role in addressing problems like addiction, stroke, pain relief, etc.
2. Consumer-Brand Interaction
To offer an immersive product experience to consumers, more brands are now integrating VR in their marketing strategy. From custom apps to using intuitive virtual reality features in social apps, brands are taking consumer interactions a level up using virtual reality.
Consumers can now try a product before they buy or have a realistic visualization of the product. This reduces the likelihood of returns which means lower costs for your business. A good example is IKEA, the home furnishing brand which uses an Augmented Reality app to allow customers to see how a piece of furniture will look in space even before they buy it.
Similarly, the Gucci app has introduced an AR feature that allows its customers to see how various styles of their new Ace sneakers would look on them. And this is just the beginning. We hope to see major innovations in customer-brand interactions shortly.
3. Online Gaming
With rapid technological advancements and the growing use of mobile devices, online gaming has gained remarkable popularity nowadays. And for an improved gaming experience, Virtual Reality is making a mark in recent times. Pokémon GO had already used augmented reality and became a huge hit in 2016.
We can see more such VR experiences in gaming in years to come, like riding a rollercoaster from your couch or having dinosaurs roaming around you in your living room.
Trusted online casino today in the UK also offers real-like gambling experiences today using virtual reality. Imagine playing a hand in poker with a VR headset or enjoying that Las Vegas casino feeling with live co-players and dealers right from your home. Many reliable casino portals have taken up their gaming standards a notch higher, introducing virtual reality, HD graphics, and more technological innovations.
4. Take a Tour of the World
Virtual reality is anticipated to be the future of the travel industry, capturing & presenting tourism destinations in a visually appealing and immersive way. So, you can now sit at the cozy corner of your home and explore your favorite destinations without actually visiting these places – and right on to your mobile device, computer, or VR headset. While VR headsets offer more depth and precision, the content can also be viewed on your mobile devices.
A recent development in the tourism industry is 360 VR that demonstrates a real location to the users, instead of a simulation or mockup.
Google Earth VR is a revolutionary virtual reality feature that lets you have a real-like view and feel of top destinations in seconds. So, you can be at the peak of Kilimanjaro at one time and right in front of the Eiffel Tower the very next moment. Many VR apps will also show you real-time information about all the places you visit virtually, helping you enjoy the most of your trip.
5. Real Estate
Another field where virtual reality is bringing major transformations is real estate. Through virtual staging and virtual tours, real estate developers are providing potential buyers with an opportunity to have a 360-degree view of the property even before it is ready. Designers are using VR technology to show prospective buyers how a fully furnished space or an interior design will look in reality, despite that the space is empty.
Virtual tours also allow realtors to identify potential loopholes in a design even before it is constructed. This helps address the problem in the design phase itself, saving significant costs in rework and also providing high-quality end products to buyers.
Conclusion
There are various other fields where virtual reality is making a huge impact, shaping technology for the future. Embrace yourself for more enthralling experiences right onto your device and from any corner of the world.
This article has been published in accordance with Socialnomics’ disclosure policy.
