Increase Your Business’ Online Content Exposure with Mobile Live Videos
“Is there an app for that?” is one of the most popular lines you hear these days. And, of course there always seems to be one! Take a look around you; virtually everyone has their heads bowed down with thumbs tapping away on a screen.
Mobile phones have taken over, literally, everything and it is time you take advantage of this through live video streaming of your company events. How many times have you thought of sending critical company videos to your users around the world, while letting them give you feedback at the same time? You can now do this, and even better, your users do not need to be in a conference room or have specialized equipment in their locations; all they need are their smart phones, an Internet connection, and they are live!
Why Mobile?
In today’s world, mobile phones are ubiquitous tools and it’s not surprising that 1 in 5 people worldwide had smartphones by 2013. By the close of 2015, 2 billion people around the world (a quarter of the world’s population) were active smartphone users connecting to the Internet anywhere, anytime. A majority of the smartphone users are running their smart devices on Android and Apple’s iOS.
Mobile live streaming is becoming more popular today. No one wants to watch something that was recorded months ago, today, when they already know what happened at the end. Well, this is why many broadcasters are investing money and time into making their content available on all types of devices as it happens.
The Benefits
Before looking into how it’s done, it’s best to learn the advantages of reaching the mobile market. Video streaming to cell phones is fast becoming the most convenient way to reach your audiences. Streaming live events has certainly become a priority for many businesses – especially those in the fashion, news, sports and manufacturing industries, where your clients want to gain access to Internet content as soon as it happens.
Many people choose to view videos on their smartphones and tablets on the go. One of the biggest reasons why your business should do mobile streaming is that it will expand the exposure of your content. For instance, people will not have to sit in front of their desktops or laptops to watch your videos; they can browse your latest addition of your products by visiting your business website url such as http://www.americansteelspan.com/hangars.html.
The Statistics
Video streaming is already taking about 50 percent of the data transferred on the Internet. 50 million people in the U.S. watch videos over their smartphones. While tablets were the video kings early in 2013, smartphones quickly surpassed them in July 2013 and viewership over smartphones is set to triple in the future.
How to Reach Mobiles
Most services for businesses are cloud-based platforms that enable you to interact over video and stream with thousands of your viewers. This service can be presented, watched or listened from any compatible device. Such services are ideally suited for businesses that need to host online events.
Some of the features of these online services include self-service, where you can manage a large online event without dabbling with endless codes or bringing in extra equipment. The services also allow your customers to ask for clarification either through messaging, voice or video. One of the greatest benefits of cloud-based services is that anyone who wants to participate can do so with any compatible device.
Mobile streaming is big and will continue to grow. Remember, video is a highly social element and it’s important that you remove any boundaries to make them easier to share, easier to participate in, easier to digest and easier for your clients to enjoy.
We hope you found the above promoted content as entertaining and helpful as we did!
Here is a Top 5 Motivational Speaker for your next mobile event!
