EMM Trends to Watch – Today and Tomorrow
In today’s fast-paced business scenario, entrepreneurs have started paying attention to wearables, the IoT, virtual reality, and machine learning to remain ahead of the curve. By this approach, the enterprise mobility strategy also witnesses a drastic change in the fields of mobile device management and daily exchange of corporate data.
Enterprise Mobility Management (EMM) trends are expected to be driven by three aspects- increasing hardware and software complexities, privacy concerns, and mobile management compliance at the workplace. We can assume that the focus of companies will shift from a device-focused approach to a more comprehensive strategy for EMM in the coming years.
Here are some of the most significant EMM trends predicted by experts:
Android will become a choice
Both ‘Android for Work’ and the latest Pixel devices have paved the way for Android’s establishment in the corporate world. Though iOS remains the preferred platform for company-owned mobile devices, it is assumed that Android has already started gaining ground across various industry verticals. VDC Research expects 30 percent increase in Android’s share this year, but Google needs to do more to strengthen the safety of corporate data in Android devices.
Wearables in enterprise
Samsung’s announcement of EMM for wearables in the enterprise tells the whole story. In tune with growing popularity of wearables, enterprises have started extending wearables for B2E workflows while finding more use cases targeting consumers. However, concerns over wearable management and data access at the enterprise level loom large. Though each new device and mobile application have a capability of boosting productivity, they make data security and mobile management more complex, and the upcoming EMM trends are expected to sort this difficulty out.
Makeover of BYOD
The BYOD concept witnesses many roadblocks in the present era when privacy and compliance come to the center stage of mobile device management. Businesses are in dire need of a middle ground to start pushing back on employee-owned devices or say, allow workers to bring their own devices into the office. The makeover of BYOD can be done through creating more reasonable and practical approaches.
Machine learning
Machine learning is expected to serve two major objectives in business: manage large data flows and automate data analysis. As the amount of data collected is increasing, machine learning is going to play a dominant role in EMM. We cannot rule out the future when the server will ‘learn’ about the user’s behavior in a given location and time to serve related and relevant data in customized enterprise mobile applications. The duo of machine learning and big data is going to give a new dimension to EMM strategy in the enterprises.
Compliance and regulation-redefined
Growing incidences of hacking and data breaches have put entrepreneurs at bay, and businesses feel the impact in one or the other way. The future EMM trends will be designed through implementing the best security practices for employees, users, and business data. Data encryption and loss prevention controls on all the mobile devices will remain in focus while redefining the compliance and regulation strategies.
Mobile Virtual Network Operators in action
VDC sees the rise of Mobile Virtual Network Operators (MVNOs) for offering targeted and bundled mobility solutions for the company. The MVNOs are categorically different from the mobile carriers and give enterprises the benefit of virtual reality technology. However, significant challenges of cost and technology will restrain the full-scale implementation of MVNOs in the business ecosystem; we can see them in action in the near future at small scale.
Finally, it is worth mentioning that the EMM trends are going to evolve in coming years while covering every aspect useful for expanding the business while combining technological advancements in the business processes.
