Could Wearables in the Workplace Redefine our Jobs? Although it came from modest beginnings, wearable technology at work is something we are beginning to take for granted. Some offer practical bene…
How To Make The Most Of Your Multimedia Content
Creating a corporate video is just the beginning of a wider strategy for increasing customer awareness of your business or brand. After putting what will likely be a significant amount of time and …
How to Make Use of Social Media Influencers (And The Risks of Using Them)
How to Make Use of Social Media Influencers (And The Risks of Using Them) Influencers are all over the internet, and nowhere are they more powerful than on social media platforms and YouTube. Three…
How Millennials Are Using Social Media To Change Car Buying
How Millennials Are Using Social Media To Change Car Buying A 2012 article titled ‘The Cheapest Generation’ established an urban myth that is still widely believed to this day; that millennials don…
Social Media is Bringing Traditional Arts and Crafts into the Future
Native crafts date back thousands of years. Anything that endures for so long has to adapt with the times to survive. But adapting is hard when tradition is your main selling point. Luckily, tradit…
#HighStreet: How Brick-and-Mortar Retailers Are Using Social Media to Retain Customers
#HighStreet: How Brick-and-Mortar Retailers Are Using Social Media to Retain Customers Generally, the internet has been seen as a bad thing for high street retailers. Blockbuster, Woolworths and Ba…
How Has Social Media Changed Language?
Social media has had an immeasurable impact on the world. It has increased interconnectivity, sped up the spread of information, and even helped overthrow dictators, but its biggest impact of all m…
Personality Versus Professionalism on Social Media
Very little has been left untouched by the social media explosion of the last decade. Its ubiquitous presence has infiltrated all aspects of life. The world of work has been particularly transforme…
Boost the Social Reach of Your Corporate Video
Creating a corporate video is just the beginning of a wider strategy for increasing customer awareness of your business. After putting what will likely be a significant amount of time and effort, n…
Why Retailers Need to Prepare for the Imminent Invasion of Social Commerce
Social media has already revolutionised the retail industry by fuelling the rise of e-commerce and transforming consumer behaviour, but now it is ready to take one step further. Google, Facebook, T…