When Snapchat allowed geo-filters to go “on demand” it was the coolest thing for both consumers and brands. It allowed everyone to show their creativity and to have a chance at c…
Transparency Increases Bottom Line
We live in a world where information is at our finger tips all the time any time—which causes us to crave transparency more than ever before. Businesses that are transparent with both their employe…
8 Important Aspects of Robust Social Media Strategies
It is not easy to get your online marketing strategy going: first you have to build a website, find an affordable yet efficient hosting service, set up social profiles, create a blog and then learn…
Why you should pay to translate your social media
The global market is now far easier to access due to advances in technology. With this has come the need to translate businesses into the various popular languages of the internet. Social media is …
Why art galleries need to embrace social media to survive
When it was revealed in February last year that visitor numbers had significantly fallen at two of the UK’s most prestigious fine art galleries, many commentators were quick to proclaim the death o…
10 Places to Look to Give Your Content a New Lease of Life
It’s wrong to say that content marketing strategies fail. People fail content marketing strategies. The reason for that is simple; when we start off we allocate a realistic proportion of our …
Should You Be Using LinkedIn’s “Mentioned in the News” Feature?
Twenty-five percent of adult internet users in the U.S. and 22 percent of the entire adult population in the U.S. use LinkedIn according to a Mobile Messaging and Social Media 2015 report from Pew …
Top 10 Content Marketing Tools for Small Businesses
Top 10 Content Marketing Tools for Small Businesses Twitter is one of the most used platforms for social media marketing. As such, getting your audiences’ attention on Twitter is much harder …
Sell Your Online Store with Social Media
Running a company in 2016 takes not only savvy business planning and sound financial principles, but also an appreciation and knowledge of the Internet. Sure, some companies can get along just fine…
Killer Social Media Marketing Tips for New Blog Owners
When you create your first blog it’s difficult to know where you should invest your time and money to grow your audience. A blog is the perfect tool to publish content for an audience who is intere…