Social media marketing combines creativity, ingenuity and scalability: The three characteristics which are very hard to combine, and yet people often barrel forward into the process without any though…
4 Reasons Why You Need Social Media for SEO
Many people wonder why there is all the fuss about social media when it comes to search engine optimization. They are those who believe that they can successfully optimize their sites without having t…
How To Connect With Non-Tech-Savvy Customers In The Age Of Social Media
Social media services like Facebook and Twitter are a wonderful way for businesses to connect with their customers. But this is not an option. As more and more customers use these networks to vent …
4 ways social media is going to help your blog grow
Social media is here to stay. It is like one of those sweet things that people never understand how they were able to live without them in the first place. The things that you can do with in social me…
5 Rules for all Who Want to Be Successful on Social Media
The power that social media possesses is simply immense. The things that it can do for you and for your business are just so many. What makes things even spicier is the fact that you have so many opti…
How Monitoring Social Media Complaints on Competitors Could Boost Your Customer Service
Before the Internet, when a customer had a complaint about a business, they visited a customer service desk or made a call to a corporate office. In the early days of the Internet, those calls migrate…
4 Case Studies in Fraud: Social Media and Identity Theft
Does Over-Sharing Leave You Open to the Risk of Identity Theft? Generally speaking, social media is a pretty nifty tool for keeping in touch. Platforms including Facebook, Twitter, Instagram and Linke…
The inseparable pair: social media marketing and content marketing for your business
There was a time when social media and content marketing seemed like the same thing. You could use them interchangeably and not raise an eyebrow. Today, there is a world of difference between the two …
Why Is Social Media Addiction Bad for Mental Health?
Why Is Social Media Addiction Bad for Mental Health?
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13 Social Media Marketing Stats of 2015 To Help You Strategize In 2016
Looking at the surprising facts and figures that are revealed in this article, marketers will be looking forward to embracing social media marketing more intensely in their marketing mix. 2016 will ta…