How to Create a Strong Brand Identity for Your Small Business Making a name for yourself in your industry is one of the most challenging things to accomplish as a small business owner. Is it worth …
TikTok’s Transition to TV
TikTok’s Transition to TV TikTok, the popular short video app owned by ByteDance, has recently been added to Amazon’s Fire TV across the US and Canada. It is a big step in expanding the app’s outre…
What is the Future of the Video Streaming Industry?
What is the Future of the Video Streaming Industry? Netflix is an OTT (over the top) content platform that provides online streaming services for subscribers. It is an American production company f…
How to Incorporate Deals Into Your Marketing Strategy
How to Incorporate Deals Into Your Marketing Strategy Working out which strategy is the most effective form of marketing for your business is difficult, so if you’ve gotten as far as deciding…
Internet Security in 2022: Key Points You Need to Know
Internet Security in 2022: Key Points You Need to Know Since the bursting of the dot-com bubble, cybercrime and cybersecurity threats have become a part of our lives. Before the year 2020, there wa…
How To Effectively Lead A Business Event Amidst The Pandemic
How To Effectively Lead A Business Event Amidst The Pandemic Leading a business event can be challenging, but it’s even tougher when the rest of the world falls apart. As an event planner, yo…
SEO for Beginners: 10 Things You Need to Know Now
SEO for Beginners: 10 Things You Need to Know Now SEO is one of the most important marketing methods for businesses. Its value continues to increase as more users rely on the internet to find infor…
Facebook’s Historic Name Change
Facebook’s Historic Name Change On Thursday, Mark Zuckerberg and Facebook announced their departure from the name “Facebook” and a complete makeover. The company, now known as Meta, hopes to “buil…
Why High-Quality Content Matters
Why High-Quality Content Matters Any business person knows that having high-quality website content is important to success. Yet, many businesses still aren’t investing their resources into its cre…
How To Promote Your Fundraiser Campaign On Social Media
How To Promote Your Fundraiser Campaign On Social Media With over 3.96 billion daily active users, social media has become one of the major platforms for event marketers to promote their upcoming e…