Starting a Blog might be really easy. However, if you want your Blog to be successful there is a whole lot of planning and learning that you have to do. Here are a few takeaways that can help you understand what can make your blog thrive in the blogosphere:
There is no dearth of Ideas
It doesn’t matter what niche you choose, there is always something happening in that industry. New Trends keep coming up. Hitting a wall is a remote scene that you can just take out of your mind. You will always find something to write about. So, just relax and keep churning out that killer content.
It is fine if you don’t have the Experience
Yes, experience is not necessary; but skills definitely are. Writing and editing are not the only things that can help you achieve success through blogging. You also need to know the marketing techniques you need to adopt in order to make sure your blog gets the response it deserves. Find out what people like to read about. Be aware of the latest trends in email marketing and social media marketing. Understand how Google Analytics can help you.
Focus on an excellent design for your Blog
The blog that you create should be designed beautifully enough to set the tone for your visitors. It should also be easy to read. Choose a nice blog template that goes with your niche, add up a few categories, tag your posts and make them easy to find. Stick to a theme that goes well with your Blog so as to establish yourself as a Brand.
Be Specific about what you write
Focusing on niche content is something that can help you achieve success in blogging. Determine what you want to talk about, do your research and create high-quality content by being very specific. Keep it simple and clear so that you don’t annoy or frustrate your readers with unwanted jargon. Be down to earth in your tone, even if you are an expert in the subject.
Use Good Images to Enhance your Blog
Many might have chosen to write on the same topic as yours. To add in some variety you can use stunning images, guest blog posts, interviews and more so that your blog stands out. Using high-quality images can help you establish yourself as an authority in delivering content to your audience.
Make sure your Blog gets Better Search Results over the Long Term
What you write about is not for the moment; it needs to stay relevant over the long term. Your blog posts will need high search results. You can use long tail keywords that include “what is” or “how to” to optimize your search results. It is very important to keep yourself abreast with the rules of Google.
Go the Social Media Way
Having a Blog that you do not share on social media is as good not having a blog at all. If you have professional readers you can share your blogs on Google+ and LinkedIn. In case your readers are more visual it makes sense to focus more on Facebook, Instagram and Pinterest. Come up with an excellent social media strategy which will help you improve your blog’s presence. You need to be aware of the latest trends in social media and look for better ways to engage your audience. You can even try guest blogging on various partner sites to get your name out there.
Be consistent with your posts
Publishing a single post is not going to make your blog popular. You need to stick to a content schedule that you will follow, come what may. Publishing frequent posts on your blog will increase your traffic. You should also consider the time when the interaction with your content is the most. This will give you an idea as to what time you should be publishing your posts.
Learn to take Criticism Positively
Where there are good readers, there will also be bad ones. Take the criticisms positively and make sure you reply to each and every comment on your blog. Keep improving upon yourself. Don’t get discouraged and lose hope just because people keep saying things. You have to learn to stand the heat.
Connect with Co-Bloggers
There is always a community that will support Bloggers. Make sure you take part in such conversations. You will find them on Facebook groups and online forums. Keep communicating with co-bloggers to be aware of the latest tools and the trending topics. Read what is written by your co-bloggers and make sure you give your feedback. Whenever you publish your posts, they will also do the same.
These takeaways should set you on the right track with Blogging. Make sure you give it your best. It is going to take time; but at the end you will emerge a winner, provided you take the right route.
